Director/VP of Brand & Product Marketing

Recom•Deerfield Beach, FL

20h

About The Position

The model, the product, and the expertise are in place. What comes next is reach, relevance, and a brand presence that matches the caliber of the clients we serve. We are hiring a Director of Brand & Product Marketing to own how Recom shows up in the world and how we turn attention into pipeline. You are building the internal creative engine from scratch. You operate as a team of five on day one, with AI as your force multiplier. You add 1-2 hires as you scale. You report to the CMO. You work directly with the Co-Founders. You own a function. This role has two pillars. AI is the operating model that runs through both. 1. The Internal Creative Engine: You build and lead the team responsible for every asset a customer or prospect sees. This includes sales enablement, pitch decks, and customer decks; brand system, web, and visual identity; customer-facing communications and storytelling; and campaigns, content, and editorial across channels. You set the bar for taste, tone, and consistency. Every output reflects the premium positioning of the brands we serve. 2. Demand and Revenue Alignment: You carry a demand gen IQ. Every asset ships in service of pipeline. Partner with sales and revenue leadership on the number. Build content and campaigns that drive intent and inquiry. Measure work against pipeline contribution. Understand how brand presence converts to revenue at the premium end. The "Team of Five" Operating Model: You have already proven this works. We want to see the portfolio. Show us the mind-blowing AI work you have shipped solo or with a tiny team. Show us what you built, how you built it, and the results it drove. Using AI, you operate as a brand strategist, a copywriter and editor, a visual designer and creative director, a demand and content marketer, and a producer who ships fast. You use AI to compress the work of a five-person team into the output of one operator. When you build the team, you use it to make them five times faster.

Requirements

7+ years across brand and product marketing, with leadership experience or clear evidence of operating at that level.
A portfolio of AI-leveraged work that punches above the headcount that produced it.
Strong taste and a high editorial bar.
Real demand gen instinct and comfort owning revenue contribution.
AI-forward and AI-native. Must be three tools ahead of the AI roadmap.

Nice To Haves

Experience in agency, ecommerce, premium brand, or B2B services environments.

Responsibilities

Build and lead the team responsible for every asset a customer or prospect sees.
Manage sales enablement, pitch decks, and customer decks.
Oversee brand system, web, and visual identity.
Develop customer-facing communications and storytelling.
Create campaigns, content, and editorial across channels.
Set the bar for taste, tone, and consistency, ensuring every output reflects premium positioning.
Partner with sales and revenue leadership on demand generation targets.
Build content and campaigns that drive intent and inquiry.
Measure marketing work against pipeline contribution.
Understand how brand presence converts to revenue at the premium end.
Operate as a brand strategist, copywriter, editor, visual designer, creative director, demand and content marketer, and producer using AI.
Build a team that leverages AI to increase their speed and output.