Director, U.S. Market Access Strategy - Specialty Franchise

BiogenCambridge, MA
1d$204,000 - $281,000

About The Position

We are seeking a dynamic and experienced Director of U.S. Market Access Marketing to lead the evolution and execution of the U.S. market access activities for our Specialty Portfolio in Multiple Sclerosis. This is a critical leadership role responsible for driving comprehensive access strategies, payer engagement, and cross-functional alignment to ensure successful, timely product growth. What You’ll Do • Evolve access strategies for products in a highly competitive access landscape • Deliver impactful value propositions, messaging, and promotional materials (both branded and unbranded) tailored to key customer segments (e.g., payers, IDNs, GPOs) • Champion pull-through activities to ensure access is being optimized at the territory level • Lead pricing and contracting strategies for payers and providers, ensuring market competitiveness and optimal access • Execute strategies for buy-and-bill environments, including physician-administered settings • Partner with medical and HEOR to support the development of evidence generation plans aligned with payer needs • Drive competitive intelligence activities to inform access strategies and positioning • Monitor evolving reimbursement and policy landscapes and integrate insights into access strategies • Drive cross-functional collaboration across global value and access and several U.S. teams including pricing, HEOR, trade & distribution, field access, medical regulatory, legal, training, and commercial brand marketing/sales/ reimbursement teams • Coach and develop future market access marketing talent Who You Are The ideal candidate will bring a strong background in payer marketing, pricing, trade & distribution, and buy-and-bill models, with a proven ability to drive results through collaboration and broad commercial strategic thinking. A strong background in market access consulting is also applicable. This role requires a hands-on leader who can operate both strategically and tactically to deliver impact across the full market access spectrum. You will join a purpose-driven leadership team that values focus, agility, collaboration, and execution.

Requirements

  • Bachelor’s degree required, MBA preferred
  • Minimum 10+ years of experience in U.S. market access, payer marketing, pricing, or related fields within the pharmaceutical or biotech industry
  • Strong understanding of buy-and-bill reimbursement pathways, including provider dynamics and payer policy considerations
  • Strong knowledge of payer landscape, policy trends, trade & distribution models, and pricing frameworks
  • Exceptional leadership and cross-functional team management skills
  • Strategic mindset with strong analytical and communication capabilities
  • Ability to operate in a fast-paced, dynamic environment with a high degree of ownership and accountability

Responsibilities

  • Evolve access strategies for products in a highly competitive access landscape
  • Deliver impactful value propositions, messaging, and promotional materials (both branded and unbranded) tailored to key customer segments (e.g., payers, IDNs, GPOs)
  • Champion pull-through activities to ensure access is being optimized at the territory level
  • Lead pricing and contracting strategies for payers and providers, ensuring market competitiveness and optimal access
  • Execute strategies for buy-and-bill environments, including physician-administered settings
  • Partner with medical and HEOR to support the development of evidence generation plans aligned with payer needs
  • Drive competitive intelligence activities to inform access strategies and positioning
  • Monitor evolving reimbursement and policy landscapes and integrate insights into access strategies
  • Drive cross-functional collaboration across global value and access and several U.S. teams including pricing, HEOR, trade & distribution, field access, medical regulatory, legal, training, and commercial brand marketing/sales/ reimbursement teams
  • Coach and develop future market access marketing talent

Benefits

  • Medical, Dental, Vision, & Life insurances
  • Fitness & Wellness programs including a fitness reimbursement
  • Short- and Long-Term Disability insurance
  • A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31)
  • Up to 12 company paid holidays + 3 paid days off for Personal Significance
  • 80 hours of sick time per calendar year
  • Paid Maternity and Parental Leave benefit
  • 401(k) program participation with company matched contributions
  • Employee stock purchase plan
  • Tuition reimbursement of up to $10,000 per calendar year
  • Employee Resource Groups participation
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