Director, Targeting & Decision Intelligence - Pipeline & Portfolio

Novartis•East Hanover, NJ

1d•$185,500 - $344,500•Hybrid

About The Position

The Director, Targeting & Field Intelligence – Pipeline & Portfolio is the horizontal integration leader across TNBA, responsible for advancing Novartis’ enterprise field intelligence strategy and enabling a unified approach to field direction, customer engagement, and decision support. The role complements Therapeutic Area Targeting Directors, who lead vertical business areas, by owning enterprise prioritization, cross-portfolio capability development, operational consistency, and the evolution of a unified field intelligence ecosystem across brands, field functions, and channels. The position advances the Integrated Intelligence Layer powering portfolio capabilities such as Dynamic Targeting, Next Best Actions, Unified Field Direction, and Field Orchestration. It ensures field teams receive consistent, actionable, personalized guidance that improves customer engagement, field effectiveness, and business outcomes. The role reports to the Executive Director, Targeting and Field Intelligence. The ideal location is East Hanover, New Jersey, though remote work may be possible subject to restrictions based on legal entity. Relocation is not provided. Remote employees are responsible for home-office expenses and travel or lodging for periodic in-person meetings at the East Hanover site. The position requires 15% travel; working hours and any additional travel expectations will be defined by the hiring manager.

Requirements

Advanced degree in Business Administration, Data Science, Analytics, or a related field.
At least 8 years of experience in customer prioritization, analytics, or strategic planning within the pharmaceutical or healthcare industry.
Proven track record developing and implementing strategic goals and targets for large field teams.
Ability to inspire and guide cross-functional teams toward strategic objectives.
Excellent analytical skills, including interpreting complex data and translating insights into actionable strategies.
Experience collaborating with senior leadership to align field goals with broader business objectives.
Strong understanding of pharmaceutical market dynamics, competitive landscape, and industry trends.
Exceptional communication and interpersonal skills, including the ability to liaise effectively between field teams and senior management.
Demonstrated ability to foster continuous improvement and data-driven decision-making.
Proficiency with advanced analytics tools and technologies for goal setting and performance evaluation.
Extensive experience in strategic leadership and customer engagement within the pharmaceutical or healthcare industry.
Deep understanding of customer targeting strategies and how to align them with broader organizational goals.
Experience reviewing and enhancing targeting methods and implementing Next Best Action models.

Responsibilities

Lead the evolution of enterprise field intelligence capabilities, including Dynamic Targeting, Next Best Actions, field direction, and orchestration.
Establish a unified approach connecting targeting, recommendations, account insights, planning, and execution across field teams.
Drive consistent field experiences across Therapeutic Areas while enabling business-specific needs.
Own portfolio intake, prioritization, capacity planning, and roadmap governance across TNBA.
Consolidate and align requirements across Therapeutic Areas and field functions.
Make enterprise prioritization decisions based on business value, scalability, impact, and delivery capacity.
Lead cross-Therapeutic Area initiatives, including Dynamic Targeting, Field Orchestration, MSL targeting, and future field intelligence capabilities.
Develop reusable frameworks, common requirements, and scalable deployment approaches.
Partner with cross-functional teams to accelerate adoption and maximize reuse.
Establish common governance, standards, and processes for targeting, Next Best Actions, prioritization, and capability deployment.
Standardize frameworks and improve transparency to simplify ways of working and reduce operational complexity.
Strengthen coordination and execution across US and HYD teams.
Identify and implement opportunities to improve productivity, speed, and quality through AI, automation, and process redesign.
Drive continuous improvement of TNBA’s operating model and enterprise capabilities.
Enable scalable, data-driven execution across the portfolio.
Guide teams in identifying and prioritizing customers and assessing patient growth opportunities.
Review and enhance targeting methods and implement Next Best Action models.
Collaborate with senior leadership to align field goals with broader business objectives.