Director, Strategic Accounts

M3USA

6d • Remote

About The Position

This role sits within Doctors.net.uk, a subsidiary of M3 Inc. Doctors.net.uk is the UK's largest professional network of doctors, used by over 50,000 doctors daily with a total membership of over 245,000. The company offers products ranging from email communications to educational web pages and sponsored pharmaceutical content. The mission is to continually improve these offerings and identify new ways to support the doctor community throughout their careers. The remit of this role is to develop business opportunities within a portfolio of named accounts (typically 4 to 6). There is significant existing business, but the drive is for further growth by greater penetration in Europe and expanding to brands where M3 has limited engagement. A key function is to develop meaningful and mutually beneficial relationships with key clients. M3 offers fully integrated digital marketing solutions, and this role requires the ability to develop a strategically aligned proposal that adds best value. The promotional Digital Services include edetails, medical education, online closed loop marketing, hosted content digital advertising, analytics, and outcomes. The role has significant support from a Programme management team and a Business Solutions team.

Requirements

• Proven B2B sales/business development excellence within the pharma/healthcare market.
• Experience of selling strategically aligned digital solutions to pharma – to hunt, propose with dynamism and credibility and a timely close.
• Ability to network across all accounts to build and nurture lasting and fruitful relationships – C-suite or otherwise.
• Pre-existing network of contacts within pharma/healthcare market.

Responsibilities

• Achieve/exceed revenue and gross margin target.
• Give clear direction to AM/AD to facilitate optimal management of account – weekly prioritisation of opportunities and agreement of clear action plans in consultation with the Project management function.
• Develop and implement a strategic sales plan to meet account targets.
• Ensure account plans and account reviews for each customer are kept up to date.
• Establish and maintain excellent customer relationships through regular close contact, including face-to-face meetings, telephone and e-mail communication with the ultimate goal of reciprocity with key strategic clients.
• Develop a strategic proposal to clients with autonomy – to clearly understand the client’s needs and clearly define the objectives of the program and how this will be achieved.
• Focus on retention and growth of existing business and acquisition of new business.
• Work with autonomy in an often ambiguous internal dynamic – the ability to work in ambiguity and internally network to devise a solution that works for our clients and is deliverable and cost effective.
• Oversee delivery of successful programmes for your accounts to maximise repeat business and account growth.
• Manage sales activities within the market (Pharma and other healthcare sectors – medtech, OTC/X, private sector healthcare, public sector and medical charities).
• Manage a portfolio of customers, gaining an in-depth understanding of their business issues and how M3 can help address them.
• Maintain a detailed understanding of the financial status of your portfolio including revenue and billings status.
• Manage an accurate personal sales pipeline within the company CRM system.
• Provide weekly, monthly and quarterly forecasts to the business.
• Work closely with account teams to ensure that the customer is receiving the highest level of service and excellent delivery of campaigns.
• Actively discuss opportunities within the team to increase the services offered to your portfolio, increasing the revenue generated from it.
• Gather, monitor and analyse campaign performance data, providing detailed and useful information back to the customer.
• Ensure individual campaigns are delivered within budget tolerances.
• Responsible for representing M3 as a delegate at relevant exhibitions, conferences etc.

Benefits

• 25 days annual leave
• Participation in a company bonus scheme linked to personal and company performance
• Group Life Cover 4x salary
• Pension 4%/4% employee/employer contributions
• Vitality Health Insurance after probation
• Staff discount scheme
• Discounted gym membership

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed