Director, Scientific Stakeholder Engagement & Omnichannel
About The Position
The Director, Scientific Stakeholder Engagement & Omnichannel is a strategic leader in AstraZeneca’s Precision Medicine Marketing organization. The role shapes and executes the company’s above-brand precision medicine strategy and partners with the Sr. Director, US Precision Medicine Marketing to turn the organization’s vision into coordinated execution. It oversees the above-brand marketing team and aligns initiatives across indications and with brand-level efforts, with particular focus on laboratory and pathology stakeholders and patient identification. The Director leads non-personal promotion, society engagement, congress strategy and execution, and alignment between marketing and field teams. The role works closely with brand teams, field leadership, Medical, Market Access, and Insights & Analytics to deliver a unified precision medicine approach. Responsibilities also include developing the team, managing agency relationships and budgets, translating insights into measurable plans, and ensuring compliant, operationally effective execution in a highly matrixed environment. This position is based at AstraZeneca’s Gaithersburg, Maryland campus, headquarters for US Oncology and the Oncology Business Unit. It reports directly to the Sr. Director, US Precision Medicine Marketing.
Requirements
- Bachelor’s degree in a relevant field.
- 10 or more years of marketing experience, with demonstrated progression in responsibility.
- Proven experience leading teams and developing talent.
- Strong record of translating strategy into execution across complex, cross-functional organizations.
- Experience in omnichannel marketing and non-personal promotion strategy.
Nice To Haves
- 7 or more years of experience in the pharmaceutical, diagnostics, or healthcare industry.
- Prior experience marketing to or engaging laboratory, pathology, or diagnostic audiences.
- Familiarity with the precision medicine and/or oncology landscape.
- Demonstrated experience owning or contributing to congress strategy and execution.
- Experience working closely with field teams, including leadership of field-facing roles such as National Field Directors.
- Strong leadership presence and ability to influence without authority and drive alignment across senior stakeholders.
- Exceptional communication and storytelling skills, with the ability to rally teams around a clear vision.
- High business acumen and ability to manage multiple priorities in a fast-paced, highly regulated environment.
Responsibilities
- Lead and evolve the above-brand precision medicine strategy, aligning initiatives across indications and integrating them with brand-level initiatives.
- Partner with the Sr. Director to shape long-term vision and translate strategy into actionable organization-wide plans.
- Oversee and develop the above-brand team, including non-personal promotion, society engagement, and congress execution.
- Align precision medicine marketing with the precision medicine field team so field KPIs support key strategies.
- Drive omnichannel and non-personal marketing initiatives for laboratory directors, pathologists, and broader diagnostic audiences.
- Develop and execute the precision medicine society strategy and build partnerships with professional organizations.
- Own congress strategy and execution, coordinating an impactful presence that supports precision medicine priorities and stakeholder engagement.
- Partner with indication leads, brand teams, and cross-functional stakeholders to promote consistency, scalability, and impact.
- Work with Insights & Analytics to turn insights into strategy, identify opportunities, define success metrics, and optimize performance.
- Build and manage agency relationships and budgets, supporting efficient resource allocation and high-quality execution.
- Innovate engagement approaches, particularly for diagnostic audiences and patient identification.
- Manage priorities, timelines, and stakeholder expectations to ensure operational excellence in a highly matrixed environment.
- Adhere to AstraZeneca’s Code of Conduct, Standards, SOPs, and regulatory requirements.
Benefits
- Qualified retirement program (401(k) plan).
- Paid vacation and holidays.
- Paid leaves.
- Medical, prescription drug, dental, and vision coverage.
- Short-term incentive bonus opportunity.
- Eligibility to participate in an equity-based long-term incentive program for salaried roles.
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What This Job Offers
Job Type
Full-time
Career Level
Director
