Director, Sales Enablement

HSO Group B.V.•United States, NY

About The Position

Build and scale the seller and manager readiness system across HSO US. Translate Sales Excellence priorities into role-based enablement programs, onboarding journeys, certifications, and coaching motions. Lead onboarding and ramp programs that accelerate time-to-productivity and readiness. Drive adoption and reinforcement of MEDDPICC as HSO's core qualification methodology. Develop enablement strategies for priority industries, solutions, and growth plays. Partner with Sales Excellence, Industry Leaders, Marketing, Presales, Alliances, and Delivery teams to create impactful field activation programs. Design and execute manager enablement initiatives that strengthen coaching, inspection, and pipeline discipline. Establish certification standards, readiness frameworks, and competency models across sales roles. Govern seller-facing content and knowledge management to ensure a single source of truth. Measure enablement effectiveness through adoption, behavioral change, pipeline impact, and business outcomes. Lead Sales Kickoff readiness, activation programs, and ongoing reinforcement initiatives. Leverage Microsoft technologies and AI capabilities to automate enablement administration, reporting, communications, and learning experiences. Build a culture of continuous learning, coaching, and high-performance execution.

Requirements

10+ years of experience in sales enablement, sales excellence, revenue enablement, learning and development, sales operations, or related commercial leadership roles.
Experience building and scaling onboarding, certification, and readiness programs.
Deep understanding of enterprise sales processes, qualification methodologies, and coaching frameworks.
Demonstrated success driving adoption and behavioral change across sales organizations.
Experience designing and delivering enablement programs that impact pipeline growth, win rates, and sales productivity.
Strong facilitation, presentation, communication, and stakeholder management skills.
Experience working with Microsoft technologies, CRM platforms, learning systems, and AI-enabled productivity tools.
Proven ability to influence senior leaders and drive change across complex organizations.
Strong analytical skills and experience leveraging data to measure business impact.

Nice To Haves

Prior experience within a consulting, systems integrator, software, SaaS, or Microsoft partner organization strongly preferred.
Experience with MEDDPICC, Challenger, SPIN, or similar sales methodologies preferred.

Responsibilities

Own onboarding, ramp, certification, and readiness programs for sales roles.
Lead methodology enablement and reinforcement initiatives, including MEDDPICC adoption.
Develop growth-play enablement strategies that support priority solution and industry offerings.
Design manager coaching frameworks, inspection routines, and reinforcement mechanisms.
Establish governance for seller-facing content, playbooks, messaging, and knowledge assets.
Manage enablement operations including intake processes, prioritization, communications, and stakeholder alignment.
Publish and maintain readiness and adoption scorecards for executive leadership.
Partner with Sales Operations and Business Intelligence to identify performance trends and coaching opportunities.
Collaborate with Marketing, Presales, Alliances, and Industry Leaders to support strategic growth initiatives.
Support hiring, onboarding, career development, and capability-building initiatives for sales teams.
Build scalable enablement programs that increase productivity, consistency, and revenue performance.