Director Retail Sales

Sysco • University Lakes Mobile Home Park, FL

1d

About The Position

The Director Retail Sales oversees Retail and Organics sales business across multiple Operating Companies (OpCos) and/or regions. The role interprets and implements contractual requirements of the Master Distribution Agreement for Retail and Organics by maintaining contact with customers and OpCo leaders, implementing and reviewing pricing agreements, and coordinating with company departments. It manages, monitors, and tracks new retail account performance to maximize sales and profits while meeting or exceeding customer service expectations under the applicable Distribution Agreements. The role requires strong contract management, clear communication of customer execution plans across the FreshPoint system, executive maturity to manage customer relationships at all leadership levels, and the ability to align FreshPoint field operations with national customer execution and growth strategies.

The position identifies and develops retail and organics sales opportunities, collaborates with senior leaders on feedback and issue resolution, qualifies multi-unit prospects, and coordinates advance communication about customer and business changes that may affect merchandising, operations, orders, or delivery. It monitors customer satisfaction and takes corrective action to retain accounts and improve service.

Requirements

• At least 5 years of progressive experience in Sales, Purchasing, or a related field.
• At least 3 years of produce-specific experience in a retail sales leadership role within a leading organization.
• Strong collaboration and influence skills, including the ability to lead, listen, and influence at senior organizational levels.
• Leadership proficiency in retail sales, revenue management, merchandising, and execution.
• Understanding of FreshPoint functions including Merchandising, CMU sales, Marketing, Field Sales, and Retail sales.
• Experience developing comprehensive deployment plans, go-to-market strategies, and execution plans.
• Ability to build credibility with field leadership and influence stakeholders.
• Understanding of strategy, processes, capabilities, enabling technologies, and measurement.
• Exceptional written, verbal, and visualization communication skills appropriate to all organizational levels.
• Ability to drive consensus among stakeholders with diverse needs and interests.
• Proactive approach to directing resources and stakeholders.
• Critical-thinking and problem-solving skills.
• Strong influencing and change-leadership skills.
• Qualitative and quantitative analysis skills.
• Methodical and organized work approach.
• Program and project management skills.
• Fluency in Microsoft Office Suite applications.
• Demonstrated complex initiative implementation skills.
• Applicants must be currently authorized to work in the United States.

Nice To Haves

• A four-year bachelor’s degree in Business Administration or a related discipline is strongly preferred.

Responsibilities

• Identify new national retail and organics sales opportunities.
• Engage Area Presidents, OpCo Presidents, VP Sales, and other Market Functional Leaders for feedback, collaboration, issue resolution, and problem-solving.
• Seek and qualify multi-unit prospects according to FreshPoint’s account stratification goals.
• Coordinate with Corporate and OpCo leaders to provide information needed for new multi-unit customer contracts, including advance notice of menu changes, product movement changes, new or lost business, and proprietary product changes.
• Provide advance notice to Operations about new customers, construction, and other changes that may affect customer orders or delivery.
• Monitor customer satisfaction and take corrective action as needed to retain accounts and improve satisfaction.
• Seek new retail and organics sales and monitor, respond to, and initiate action regarding corporate communications about CMU accounts and contracts.
• Manage and track new retail account performance to ensure sales, profits, and customer service expectations are achieved.
• Implement and review pricing agreements and coordinate contractual requirements across company departments.
• Communicate customer execution plans across the FreshPoint system and align field operations with national execution and growth strategies.

What This Job Offers

• Job Type: Full-time
• Career Level: Director