Director, Product

LTK USA
•Remote

About The Position

LTK is hiring a Director, Product — Brand Experience & Monetization to lead the product portfolio that helps brands build and grow their businesses through LTK. The role connects brand marketers’ needs with opportunities across creator partnerships, paid amplification, content licensing, and social platform integrations, creating products that deliver results for brands and more earning opportunities for creators. This is a player-coach role with direct responsibility for developing a small team of Product Managers and personally owning new, high-priority product initiatives. The Director sets portfolio direction, coaches the team, and leads discovery, pilots, and early product development. The role partners with Engineering, Design, Data, Success, and Partnership teams to determine which opportunities to scale and turn early results into repeatable products. LTK is a global technology platform that connects brands, creators, and shoppers, helping lifestyle creators monetize content through shopping and commerce tools. The company is headquartered in Dallas, Texas, and operates on five continents. LTK describes its environment as remote-first and productivity-first.

Requirements

  • At least 8 years of Product Management experience, including ownership of complex products, multi-quarter strategy, and measurable customer and business results.
  • At least 3 years of direct experience managing and developing Product Managers, including coaching talent, setting performance expectations, and building ownership and accountability.
  • Experience building products for brand marketers or agencies in advertising, marketing technology, creator marketing, retail media, or a related field.
  • Understanding of campaign workflows, budget decisions, and how customers assess marketing performance.
  • Demonstrated player-coach approach, leading a product portfolio and developing Product Managers while personally owning discovery, product definition, and delivery for new initiatives.
  • Experience turning early customer demand or pilots into repeatable products, with judgment about commercial potential, customer value, delivery costs, and what to scale or stop.
  • Strong analytical and technical product judgment, including familiarity with advertising measurement and attribution and the ability to evaluate performance claims.
  • Ability to partner effectively with Engineering and Data on integrations and product trade-offs.
  • Experience and passion for using AI tools for research, prototyping, experimentation, or analysis, and ability to help teams adopt effective practices and validate results.
  • Strong communication and leadership skills, including the ability to align technical, commercial, and partnership teams, influence senior stakeholders, and make decisions in an evolving environment.
  • Bachelor’s degree or equivalent practical experience.
  • A mindset focused on seizing opportunities and moving with urgency.
  • Dedication to fierce prioritization and operational excellence.
  • Adaptability to a dynamic, fast-moving environment.
  • A growth mindset and openness to feedback.

Nice To Haves

  • Experience with paid social, creator or influencer content amplification, content licensing, or integrations with advertising and social platforms such as Meta or Snap.
  • Experience with creator commerce, ecommerce, or marketplaces, and products that create value for both brands and creators.

Responsibilities

  • Own the strategy and roadmap for LTK’s brand product portfolio, connecting customer needs across creator partnerships, campaign workflows, and performance measurement.
  • Set priorities and ownership across product areas, balancing improvements to existing products with new revenue opportunities.
  • Lead and develop a team of Product Managers through coaching, actionable feedback, clear expectations, meaningful ownership, and support for professional growth.
  • Help the team apply AI tools and capabilities where they can improve customer outcomes or team workflows.
  • Personally lead new product opportunities from discovery through pilots, launch, and iteration, with a focus on monetization opportunities.
  • Define customer problems, test demand and feasibility, and determine which opportunities to scale, change, or stop.
  • Build an understanding of brand marketers’ goals, budgets, workflows, and buying decisions by working directly with customers and commercial teams.
  • Shape and execute product opportunities for social platform integrations in partnership with Engineering, Design, Data, commercial, and partnership teams.
  • Address platform capabilities, dependencies, content permissions, and measurement needs when developing products for brands and creators.
  • Own customer outcomes across the portfolio, including adoption, campaign performance, repeat investment, and earning opportunities for creators.
  • Define success criteria before pilots begin and use results to guide investment decisions.

Benefits

  • Competitive compensation and benefits package to meet the needs of you and your family.
  • 401(k) with LTK company matching.
  • Medical insurance.
  • Vision insurance.
  • Dental insurance.
  • Paid maternity leave.
  • Paid paternity leave.
  • Summer Fridays.
  • Flexible PTO.
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