Director, Product Marketing

Renesas Electronics•San Jose, CA

13h

About The Position

Renesas is seeking a strategic and technically credible Director of Product Marketing to lead the global business, portfolio, and go-to-market strategy for next-generation PMIC solutions serving Edge AI and Physical AI platforms. The role connects customer power requirements with differentiated product roadmaps across AI PCs, robotics, smart vision, industrial AI, AR/VR/XR, edge servers, and autonomous systems. The successful candidate will combine power-management expertise, semiconductor business leadership, strong customer engagement, and executive-level communication. The position owns the business strategy, growth plan, revenue outlook, portfolio priorities, and PMIC roadmap. It translates customer and platform requirements into product specifications, cost targets, launch priorities, and business cases, and leads customer engagement from early architecture through design win and production ramp. The Director partners with Sales and cross-functional teams globally, presents strategic recommendations to senior leadership, and builds and mentors a product marketing organization as the business expands. Success is measured by revenue, gross margin, market share, roadmap execution, design-win conversion, qualified pipeline, customer acquisition, ecosystem adoption, cross-functional execution, and talent development. Renesas describes this as an opportunity to shape next-generation Edge AI power architectures and build a differentiated business across intelligent devices, machines, and infrastructure. The expected annual pay range is $209,000-$261,000K, with eligibility for bonus opportunities. Final offer amount depends on geographic location, experience, and skillset. Renesas states that more information about its competitive benefits package will be provided during the hiring process.

Requirements

Bachelor’s degree in Electrical Engineering, Electronics Engineering, Computer Engineering, Power Electronics, or a closely related technical field.
15+ years of semiconductor industry experience, including 10+ years in product marketing, product line management, business management, strategic marketing, or technical marketing.
At least 5 years of direct responsibility for product portfolio revenue, gross margin, pricing, roadmap, and lifecycle decisions.
Demonstrated success taking semiconductor products from market requirements and business case through launch, design wins, qualification, and volume production.
Experience developing market models, revenue forecasts, product investment proposals, and executive-level portfolio reviews.
Proven record of working with global Sales, R&D, Applications, Operations, and Finance organizations.
Experience engaging senior technical and business leaders at OEMs, ODMs, semiconductor platform companies, or major ecosystem partners.
Strong working knowledge of PMIC architectures, multi-rail power trees, buck/boost/buck-boost conversion, multi-phase regulation, power sequencing, telemetry, protection, and thermal tradeoffs.
Understanding of CPU, GPU, NPU, AI accelerator, memory, and high-speed interface power requirements, including dynamic load behavior and power optimization.
Ability to evaluate system-level tradeoffs among efficiency, transient response, solution size, thermal performance, reliability, cost, and manufacturability.
Knowledge of semiconductor product development, qualification, packaging, supply chain, cost structure, and product lifecycle management.
Ability to translate technical capabilities into compelling customer value propositions and differentiated product positioning.
Proven ability to lead complex global initiatives and influence cross-functional teams without relying solely on direct authority.
Strong executive communication, customer presentation, negotiation, and decision-making skills.
Demonstrated ability to operate effectively in ambiguous, fast-changing markets and convert incomplete information into clear priorities.
Willingness to travel globally approximately 20–30%, based on business needs.

Nice To Haves

Advanced technical degree or MBA.
Direct product or business experience in AI PCs, Edge AI processors, robotics, smart cameras, industrial automation, AR/VR/XR, edge servers, or Physical AI systems.
Experience defining PMICs or power architectures for high-performance processors, AI accelerators, battery-powered AI devices, or embedded compute platforms.
Familiarity with NVIDIA Jetson, Qualcomm, AMD, Intel, MediaTek, Arm-based, or other Edge AI platform ecosystems.
Customer engagement experience with leading global OEMs and ODMs in computing, consumer, industrial, robotics, or infrastructure markets.
Experience with USB Power Delivery, battery charging, battery management, power-path control, or system-level power telemetry.
Experience creating reference designs or winning system solutions that combine PMICs with MCUs/MPUs, connectivity, sensing, battery management, and software.
Demonstrated success building or materially scaling a semiconductor product line, entering a new market, or establishing a new ecosystem position.
Existing relationships with AI processor vendors, strategic OEMs/ODMs, or power-architecture decision makers.
International leadership experience across North America, Europe, Japan, Korea, Taiwan, or China.

Responsibilities

Own the global business strategy, multi-year growth plan, revenue outlook, and portfolio priorities for Edge AI PMIC solutions.
Define market segmentation, target applications, TAM/SAM/SOM, competitive positioning, pricing strategy, and investment recommendations.
Lead PMIC roadmap definition for AI PCs, robotics, autonomous machines, smart cameras, industrial AI, AR/VR/XR, edge servers, and intelligent networking.
Translate customer and platform requirements into product specifications, cost targets, launch priorities, and business cases.
Drive customer engagement with strategic OEMs, ODMs, processor vendors, and ecosystem partners from early architecture through design win and production ramp.
Partner with Sales on account strategy, opportunity qualification, funnel reviews, forecasting, and design-win conversion.
Collaborate globally with Engineering, Applications, Systems, Operations, Finance, and regional marketing teams.
Present market trends, competitive intelligence, portfolio performance, and strategic recommendations to senior leadership.
Build and mentor a high-performing product marketing organization as business scope expands.
Lead complex global initiatives and influence cross-functional teams.
Hire, coach, and develop product marketing or business-management talent.
Travel globally approximately 20–30%, based on business needs.