Director, Product Marketing
About The Position
Renesas is seeking a strategic and technically credible Director of Product Marketing to lead global business, portfolio, and go-to-market strategy for next-generation PMIC solutions serving Edge AI and Physical AI platforms. The role connects customer power requirements with differentiated product roadmaps across AI PCs, robotics, smart vision, industrial AI, AR/VR/XR, edge servers, and autonomous systems. It combines power-management expertise, semiconductor business leadership, customer engagement, and executive-level communication. The Director will own the global business strategy, multi-year growth plan, revenue outlook, and portfolio priorities for Edge AI PMIC solutions. They will define market segments, target applications, market sizing, competitive positioning, pricing, and investment recommendations, while leading product roadmap definition and translating customer and platform requirements into product specifications, cost targets, launch priorities, and business cases. The role drives customer engagement with strategic OEMs, ODMs, processor vendors, and ecosystem partners from early architecture through design win and production ramp. It partners with Sales on account strategy, opportunity qualification, funnel reviews, forecasting, and design-win conversion, and collaborates globally with Engineering, Applications, Systems, Operations, Finance, and regional marketing teams. The Director presents market trends, competitive intelligence, portfolio performance, and strategic recommendations to senior leadership, and builds and mentors a high-performing product marketing organization as the business expands. The position requires approximately 20–30% global travel, based on business needs. Renesas describes the opportunity as shaping next-generation Edge AI power architectures and building a differentiated business across intelligent devices, machines, and infrastructure. The role is not available for remote work. The expected annual pay range is $209,000–$261,000K, with eligibility for bonus opportunities; the final offer depends on location, experience, and skillset. Renesas states that further benefits information will be provided during the hiring process.
Requirements
- Bachelor’s degree in Electrical Engineering, Electronics Engineering, Computer Engineering, Power Electronics, or a closely related technical field.
- 15+ years of semiconductor industry experience, including 10+ years in product marketing, product line management, business management, strategic marketing, or technical marketing.
- At least 5 years of direct responsibility for product portfolio revenue, gross margin, pricing, roadmap, and lifecycle decisions.
- Demonstrated success taking semiconductor products from market requirements and business case through launch, design wins, qualification, and volume production.
- Experience developing market models, revenue forecasts, product investment proposals, and executive-level portfolio reviews.
- Proven record of working with global Sales, R&D, Applications, Operations, and Finance organizations.
- Experience engaging senior technical and business leaders at OEMs, ODMs, semiconductor platform companies, or major ecosystem partners.
- Strong working knowledge of PMIC architectures, multi-rail power trees, buck/boost/buck-boost conversion, multi-phase regulation, power sequencing, telemetry, protection, and thermal tradeoffs.
- Understanding of CPU, GPU, NPU, AI accelerator, memory, and high-speed interface power requirements, including dynamic load behavior and power optimization.
- Ability to evaluate system-level tradeoffs among efficiency, transient response, solution size, thermal performance, reliability, cost, and manufacturability.
- Knowledge of semiconductor product development, qualification, packaging, supply chain, cost structure, and product lifecycle management.
- Ability to translate technical capabilities into compelling customer value propositions and differentiated product positioning.
- Proven ability to lead complex global initiatives and influence cross-functional teams without relying solely on direct authority.
- Strong executive communication, customer presentation, negotiation, and decision-making skills.
- Demonstrated ability to operate effectively in ambiguous, fast-changing markets and convert incomplete information into clear priorities.
- Experience hiring, coaching, and developing product marketing or business-management talent.
- Willingness to travel globally approximately 20–30%, based on business needs.
Nice To Haves
- Advanced technical degree or MBA.
- Direct product or business experience in AI PCs, Edge AI processors, robotics, smart cameras, industrial automation, AR/VR/XR, edge servers, or Physical AI systems.
- Experience defining PMICs or power architectures for high-performance processors, AI accelerators, battery-powered AI devices, or embedded compute platforms.
- Familiarity with NVIDIA Jetson, Qualcomm, AMD, Intel, MediaTek, Arm-based, or other Edge AI platform ecosystems.
- Customer engagement experience with leading global OEMs and ODMs in computing, consumer, industrial, robotics, or infrastructure markets.
- Experience with USB Power Delivery, battery charging, battery management, power-path control, or system-level power telemetry.
- Experience creating reference designs or winning system solutions that combine PMICs with MCUs/MPUs, connectivity, sensing, battery management, and software.
- Demonstrated success building or materially scaling a semiconductor product line, entering a new market, or establishing a new ecosystem position.
- Existing relationships with AI processor vendors, strategic OEMs/ODMs, or power-architecture decision makers.
- International leadership experience across North America, Europe, Japan, Korea, Taiwan, or China.
Responsibilities
- Own the global business strategy, multi-year growth plan, revenue outlook, and portfolio priorities for Edge AI PMIC solutions.
- Define market segmentation, target applications, TAM/SAM/SOM, competitive positioning, pricing strategy, and investment recommendations.
- Lead PMIC roadmap definition for AI PCs, robotics, autonomous machines, smart cameras, industrial AI, AR/VR/XR, edge servers, and intelligent networking.
- Translate customer and platform requirements into product specifications, cost targets, launch priorities, and business cases.
- Drive strategic customer engagement from early architecture through design win and production ramp.
- Partner with Sales on account strategy, opportunity qualification, funnel reviews, forecasting, and design-win conversion.
- Collaborate globally with Engineering, Applications, Systems, Operations, Finance, and regional marketing teams.
- Present market trends, competitive intelligence, portfolio performance, and strategic recommendations to senior leadership.
- Build and mentor a high-performing product marketing organization as business scope expands.
- Hire, coach, and develop product marketing or business-management talent.
- Travel globally approximately 20–30%, based on business needs.
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What This Job Offers
Job Type
Full-time
Career Level
Director
