Director, Product Marketing, Agentforce Sales Portfolio Storytelling & Keynote Lead

Salesforce•San Francisco, CA

6d•Hybrid

About The Position

Salesforce is seeking an exceptional storyteller and product marketing leader to join their dynamic Agentforce Sales team. As the Portfolio Storytelling & Keynote lead, this role is responsible for building the overarching narrative for Agentforce Sales, ensuring it resonates across all stages, channels, and voices. The individual will translate complex product innovation into human, memorable, and believable stories. This role demands deep product fluency, creative boldness, and the instinct to know which story to tell and how to empower others to tell it effectively. A significant aspect of this role involves owning major keynote presentations, serving as the creative force behind narratives delivered at events like Dreamforce, Salesforce World Tours, key third-party events, and internal company-wide gatherings. This requires a rare combination of narrative instincts, creative boldness, and the discipline to execute under pressure.

Requirements

8+ years of experience in product marketing or a related field, with a strong focus on enterprise software or SaaS products, preferably within CRM, revenue, and sales technology.
Proven ability to develop narratives that simplify complexity, move audiences, and hold up under scrutiny.
Demonstrated ability to build a narrative and transfer ownership by coaching executives, colleagues, customers, and partners.
Extensive experience crafting and delivering high-stakes executive presentations, including narrative structure, scripting, slide-building, and speaker preparation.
Track record of building customer advocacy: identifying champions, shaping their stories, and activating them.
Experience cultivating relationships with analysts, influencers, and industry voices.
Exceptional written and verbal communication skills.
Proven track record of launching products and driving go-to-market strategies in partnership with cross-functional teams.
Strong project management skills.
Strategic thinker with a creative edge and passion for storytelling.
Bachelor's degree required.

Nice To Haves

MBA a plus.

Responsibilities

Own the narrative arc for the entire Agentforce Sales portfolio, including messaging frameworks and the market story.
Develop, evolve, and pressure-test the narrative against customer reality, competitive dynamics, and business strategy.
Lead end-to-end development of high-impact keynotes for major events, including narrative structure, slide creation, scripting, demo integration, and speaker coaching.
Build a customer storytelling engine, identifying champions, shaping their stories, and activating them across various channels.
Cultivate relationships with analysts, influencers, and industry voices to extend the Agentforce Sales narrative.
Serve as the storytelling lead across the broader PMM team, setting standards and facilitating idea development.
Articulate the Agentforce Sales value proposition across a range of assets, including pitch decks, messaging frameworks, customer success stories, and enablement materials.
Translate product capabilities into customer benefits and market-facing stories aligned with business strategy.
Collaborate with product marketing teams on major product launches, ensuring narrative integration into go-to-market strategies.
Stay informed about market trends, competitive landscapes, and customer insights to refine messaging and identify differentiation opportunities.
Manage complex, multi-stakeholder projects to deliver high-quality output on deadline.