Director, Product Marketing, Agentforce Sales Portfolio Storytelling & Keynote Lead

SalesforceSan Francisco, UT
$164,000 - $285,300Hybrid

About The Position

Salesforce is seeking an exceptional storyteller and product marketing leader to join its dynamic Agentforce Sales team. As the Portfolio Storytelling & Keynote lead, this role is responsible for building the overarching narrative for Agentforce Sales, ensuring it resonates across all communication channels and is delivered with conviction. The ideal candidate will translate complex product innovation into human, memorable, and believable stories. This role demands deep product fluency, creative boldness, and the ability to guide others in telling the story effectively. A significant aspect of this role involves owning major keynote presentations for events like Dreamforce, Salesforce World Tours, and internal gatherings, requiring a blend of narrative instincts, creative boldness, and execution discipline.

Requirements

  • 8+ years of experience in product marketing or a related field, with a strong focus on enterprise software or SaaS products, preferably within CRM, revenue, and sales technology.
  • Proven ability to develop narratives that simplify complexity, move audiences, and withstand scrutiny from customers, analysts, and executives.
  • Demonstrated ability to build a narrative and coach others (executives, colleagues, customers, partners) to deliver it with conviction.
  • Extensive experience crafting and delivering high-stakes executive presentations, including narrative structure, scripting, slide-building, and speaker preparation for major public stages.
  • Track record of building customer advocacy: identifying champions, shaping their stories, and activating them to shift market perception.
  • Experience cultivating relationships with analysts, influencers, and industry voices to extend a brand narrative through third-party channels.
  • Exceptional written and verbal communication skills, with the ability to make complex ideas feel inevitable and simple.
  • Proven track record of launching products and driving go-to-market strategies in close partnership with cross-functional teams.
  • Strong project management skills with the ability to manage multiple threads simultaneously.
  • Strategic thinker with a creative edge and a passion for storytelling.
  • Bachelor's degree required.

Nice To Haves

  • MBA a plus.

Responsibilities

  • Own the narrative arc for the entire Agentforce Sales portfolio, including market positioning, relevance, and timing.
  • Lead end-to-end development of high-impact keynotes for major events, encompassing narrative structure, slide creation, scripting, demo integration, and speaker coaching.
  • Build a customer storytelling engine by identifying champions, shaping their stories, and activating them across various platforms.
  • Cultivate relationships with analysts, influencers, and industry voices to extend the Agentforce Sales narrative through third-party channels.
  • Serve as the storytelling lead for the broader Product Marketing Management (PMM) team, setting standards and enabling colleagues.
  • Develop a range of assets, including pitch decks, messaging frameworks, customer success stories, event content, and enablement materials, to ensure narrative coherence.
  • Partner with Sales Cloud leadership, Product Management, and PMM colleagues to translate product capabilities into customer benefits and market-facing stories.
  • Collaborate with product marketing teams on major product launches, integrating the portfolio narrative into go-to-market strategies.
  • Stay informed about market trends, competitive landscapes, and customer insights to refine messaging and identify differentiation opportunities.
  • Manage complex, multi-stakeholder projects, delivering high-quality output on deadline.

Benefits

  • Time off programs
  • Medical
  • Dental
  • Vision
  • Mental health support
  • Paid parental leave
  • Life and disability insurance
  • 401(k)
  • Employee stock purchasing program
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