Director, Product Management, Bank Marketing Tech, Audience Data & Reporting

Capital One • McLean, VA

12d

About The Position

Capital One is seeking a Director of Product Management to own the strategy of its Retail Bank Marketing Technology Audience Data and Reporting teams. The role leads a blended team of product managers and data analysts and owns the vision and execution of marketing performance data products. The goal is to transform the marketing data ecosystem into a robust data platform that supports rich audience segmentation and delivers insights to human marketers and increasingly agentic AI systems.

The Director is responsible for the entire product lifecycle, from defining the strategic roadmap and gathering stakeholder requirements to overseeing development and maintenance of the data infrastructure behind the products. The role combines product leadership with technical data expertise and team management, while influencing executive strategy and fostering innovation and analytical rigor.

The broader product organization focuses on strategic upskilling, AI-enabled discovery, accelerated experimentation, and cross-functional operating models. Product leaders are expected to apply Capital One’s product framework: human-centered customer focus, business outcomes and execution, technology-driven solutions, integrated problem solving, and transformational leadership.

Requirements

• Bachelor’s degree in any field.
• At least 5 years of Product Management experience.

Nice To Haves

• Experience translating business strategy and analysis into consumer-facing digital products.
• Recent, hands-on experience owning end-to-end strategy and execution within a fast-moving technology corporation.
• Deep technical data expertise.
• Experience managing and mentoring high-achieving teams.

Responsibilities

• Own the strategy, vision, and execution of the Audience Data and Reporting teams’ marketing performance data products.
• Directly lead and mentor a blended team of product managers and data analysts.
• Transform the marketing data ecosystem into a robust platform that enables audience segmentation and insights for marketers and agentic AI systems.
• Manage the full product lifecycle, including strategic roadmap definition, stakeholder requirements gathering, and oversight of product development and data infrastructure maintenance.
• Contribute to strategic upskilling, AI-enabled discovery, accelerated experimentation, and cross-functional operating model initiatives.
• Lead cross-functional teams to solve customer problems and drive organizational alignment.
• Use data-backed decisions and analytical rigor to deliver customer and business outcomes.

Benefits

• Comprehensive, competitive, and inclusive health, financial, and other benefits supporting total well-being.
• Performance-based incentive compensation, which may include cash bonuses and/or long-term incentives.

What This Job Offers

• Job Type: Full-time
• Career Level: Director