Director, Online Events and Production

Energize Marketing•New York City, NY

1d•Remote

About The Position

Energize Marketing is seeking a freelance Director, Online Events and Production to lead its growing online events division. The initial focus is customer webinars through TechTalks™, an award-winning B2B webinar brand, and the launch of a new podcast offering for B2B brands. The role will also launch corporate and editorial webinars and podcasts for Energize Marketing and its brands, including TechChannels. The Director will lead the growth and evolution of TechTalks as a B2B media brand and business division, developing podcasts, original programming and new formats alongside the established webinar offering. In collaboration with Marketing, Editorial and Sales, the role will strengthen the brand’s market presence, grow its audience, identify opportunities to expand client relationships and revenue, set priorities and track performance. This is a hands-on leadership role responsible for creative direction and production quality across programs. The Director will lead customer calls, recommend formats and production approaches, translate business priorities and subject matter expertise into compelling programming, and guide customers, speakers and creative partners from planning through recording, postproduction, approval and publication. The role owns communications, schedules and quality, runs Zoom recordings, and directs specialist editors, designers and animators. The position is remote within the United States. Candidates must reside and be authorized to work in the United States. Compensation is based on relevant experience, qualifications and agreed scope.

Requirements

10+ years of relevant experience at a media company, digital publisher, agency or B2B marketing team.
A proven track record of leading webinars, podcasts or online events from planning through delivery.
Strong client management experience, including planning calls, communications and approvals.
Ability to turn business objectives and subject matter expert knowledge into engaging programs.
Hands-on knowledge of prerecorded webinar production and Zoom, including speaker preparation, recording and troubleshooting.
Technical confidence and a discerning eye for audio, visuals, pacing and viewer experience.
Experience directing freelance creative partners and managing production schedules, budgets and quality.
Practical podcast production experience, including guest coordination, recording and postproduction.
Understanding of B2B demand generation and account-based marketing, with experience coordinating teams to meet audience and campaign commitments.
Experience promoting programs and developing audiences.
Strong organization, sound judgment and initiative to move work forward independently while keeping clients and colleagues informed.
Availability for scheduled client calls, speaker rehearsals and recordings during agreed U.S. business hours.
Must reside and be authorized to work in the United States.

Nice To Haves

Video editing skills.
An established speaker network.
Familiarity with technology, cybersecurity or fintech audiences.
Experience delivering live, hybrid or virtual conference programs.
Relevant education or training in media production, communications, journalism, marketing or a related field; equivalent professional experience is equally valued.

Responsibilities

Lead webinar and podcast programs for B2B brands across technology, cybersecurity, fintech and related markets, working with customers and their agencies from kickoff through final delivery.
Own planning calls, schedules, communications, feedback and approvals; keep clients, speakers and production partners informed and prepared.
Align internal teams and freelance specialists around briefs, responsibilities and deadlines; anticipate issues, resolve gaps and communicate changes early.
Manage scope, production budgets and resources across standalone programs and integrated campaigns.
Coordinate with Marketing, Delivery and Customer Success to meet agreed audience targeting, qualification, lead-volume and delivery commitments.
Lead client planning conversations to uncover priorities, draw out subject matter expertise and identify audience interests.
Recommend program topics, formats, speakers and discussion approaches that connect business objectives with audience interests.
Develop programming and discussion guides with Editorial, Research and moderators, incorporating proprietary survey findings where relevant.
Coach speakers on structure, storytelling and presentation, and grow a network of moderators, hosts, speakers and production specialists.
Produce prerecorded TechTalks customer webinars, guiding programs from speaker preparation and rehearsals through recording, postproduction, quality checks and final approvals.
Shape, launch and produce corporate and editorial webinars across Energize Marketing brands in partnership with Marketing and Editorial.
Run Zoom recordings, guide speakers on presentation and technical setup, and troubleshoot issues.
Direct editors, designers and animators, providing feedback on audio, visuals, pacing and viewer experience; build repeatable workflows and deliver finished recordings and supporting assets to the agreed brief.
Help shape and launch the customer podcast offering, developing formats that connect customer objectives with audience interests.
Develop and produce Energize Marketing podcast shows and recurring series in partnership with Marketing and Editorial, managing production through publication.
Own podcast production calendars, guest booking and preparation, recording and postproduction; guide hosts and guests, direct editing, oversee quality checks and deliver finished episodes and promotional assets.
Help shape TechTalks positioning and programming, developing opportunities for recurring series, live and hybrid events, virtual conferences and other formats.
Partner with Marketing to promote programs, build returning audiences and grow engagement across relevant communities and channels.
Support Sales with client conversations, proposals and format recommendations.
Use client feedback and audience performance to improve programming, increase engagement and encourage repeat business.