Director of Ticket Sales | Full-Time | PeoplesBank Arena

Oak View Group•Hartford, CT
•$80,000 - $90,000

About The Position

Oak View Group is seeking an energetic, driven, and results-oriented Director of Ticket Sales for the Hartford Wolf Pack at PeoplesBank Arena. The Director will direct and grow the organization’s ticket sales operation, driving revenue through season tickets, group sales, premium seating, partial plans, and single-game sales while building a high-performing sales culture. The role leads day-to-day sales operations, establishes measurable goals, develops sales strategies, and coaches and mentors sales representatives. The Director works closely with Marketing, Partnerships, Community Relations, and Game Operations to maximize revenue and attendance. The ideal candidate is a proven sales leader with an understanding of the sports business, who thrives in a competitive, fast-paced organization and can build relationships and consistently achieve revenue goals. The position pays an annual salary of $80,000–$90,000 and is commission eligible. Full-time benefits include health, dental, and vision insurance; a 401(k) savings plan with matching; and paid time off, including vacation days, sick days, and 11 holidays. The position will remain open until December 31, 2026.

Requirements

  • 5–7+ years of sales experience, preferably in professional sports, entertainment, hospitality, or a related industry.
  • Previous management or sales leadership experience; the posting does not specify a duration.
  • Demonstrated history of achieving or exceeding revenue and sales goals.
  • Strong understanding of consultative selling, prospecting, pipeline management, and closing techniques.
  • Strong analytical and organizational skills.
  • Excellent written and verbal communication skills.
  • Ability to direct, motivate, and lead a team in a high-pressure, results-driven environment.
  • Strong relationship-building and networking skills.
  • Ability to work nights, weekends, holidays, and non-traditional hours as required by the professional sports schedule.

Nice To Haves

  • Bachelor’s degree in business, Marketing, Sports Management, Communications, or a related field.
  • Experience with CRM and ticketing platforms.

Responsibilities

  • Develop and execute the annual ticket sales strategy to maximize revenue and attendance.
  • Establish departmental sales goals, budgets, KPIs, and individual representative targets.
  • Direct and lead season ticket, group, and partial-plan sales, as well as other specialty packages.
  • Develop strategies to increase the season-ticket base and improve customer retention.
  • Develop initiatives to capitalize on new market opportunities and untapped customer segments.
  • Analyze sales performance and adjust strategies based on market trends, sales results, and customer behavior.
  • Create short- and long-term sales plans that support the organization’s overall strategic direction.
  • Coach and mentor sales representatives and lead the day-to-day sales operation.
  • Work with Marketing, Partnerships, Community Relations, and Game Operations to maximize revenue and attendance.

Benefits

  • Health insurance
  • Dental insurance
  • Vision insurance
  • 401(k) savings plan
  • 401(k) matching
  • Paid time off, including vacation days, sick days, and 11 holidays
  • Commission eligibility
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