Director of Strategy and Integration | Corpus Christi LTACH

PAM Health•Corpus Christi, TX

About The Position

The Director of Strategy and Integration directs referral development efforts by Physician Navigators and Clinical Navigators and oversees the admission process through direct supervision of the Admissions Manager. The role supervises and trains facility-based staff with marketing, case-finding, and relationship-management responsibilities, and implements system- and market-specific initiatives to support organizational goals. This is an exempt position and includes other related duties as assigned. The director leads marketing and referral-development work, serves as a primary liaison to referral sources and physicians, monitors referral trends and competition, and helps develop strategies aligned with system goals. The role conducts stakeholder needs assessments, coordinates sales training and marketing meetings, provides coaching and performance management, and supports customer service and community outreach. The director also works with Admissions to facilitate referrals, oversees facility marketing, events, presentations, tours, and in-services, and ensures timely follow-up and reporting. The position identifies opportunities for new services, programs, and locations; conducts market research and feasibility work; and implements and evaluates marketing and staff-education plans for approved programs. It requires leadership in staff development, resource stewardship, problem-solving, decision-making, strategic planning, communication, quality improvement, teamwork, customer service, and health and safety practices. PAM Health provides specialty healthcare services through more than 80 locations, wound clinics, and outpatient physical therapy locations in 17 states. Its mission is to provide compassionate, expert care and support recovery through education and research.

Requirements

Baccalaureate degree from an accredited college or university.
At least five years of progressive experience in healthcare sales or marketing.
Effective coaching and training skills and the ability to lead and motivate staff.
Strong interpersonal and relationship-management skills with physicians, staff, and referral sources.
Good written and verbal communication skills.
Experience using Microsoft Word, Microsoft Excel, and PowerPoint.
Effective decision-making skills and the ability to understand and produce usable data to respond to community marketing needs.
Ability to learn and understand PAM Health service offerings, programs, and data-management tools for positioning system services.
Problem-solving ability, including the ability to think creatively to find solutions for customers.
Ability to work in an unstructured setting.
Self-motivation.
Experience with or aptitude to learn and understand PPS guidelines for reimbursement and marketing purposes.
Ability to perform the job in a manner that promotes safety and wear clothing appropriate to the job.

Nice To Haves

Previous management experience.

Responsibilities

Direct referral development efforts of Physician Navigators and Clinical Navigators.
Oversee the admission process through direct supervision of the Admissions Manager.
Supervise and train facility-based staff with marketing, case-finding, and relationship-management responsibilities.
Implement system- and market-specific initiatives that support organizational goals.
Lead and motivate Clinical Navigators, Physician Navigators, and the Admissions Manager to achieve organizational goals.
Serve as the primary liaison for referral sources and physicians.
Develop market-specific strategies that support strategic plans and goals.
Monitor referral trends and market competition, and adjust case-finding strategies to maximize staff resources and facilitate admissions.
Provide management with regular updates and communicate to ensure strategies align with system goals.
Conduct needs assessments with community members, patients, families, physicians, referral sources, and the PAM Health Board; document feedback on Upshot.
Set expectations for exemplary customer service and develop initial and ongoing sales training for navigators.
Conduct bi-weekly marketing meetings with Clinical Navigators and Physician Navigators.
Provide supervision, coaching, counseling, and performance appraisals for Clinical Navigators, Physician Navigators, and the Admissions Manager.
Train staff in presentations, tours, and community outreach; provide navigator backup as necessary.
Provide in-service training and consultation to system staff on marketing efforts when requested.
Direct facility marketing initiatives and referral-finding strategies, working with Admissions to facilitate the referral process.
Help provide referral sources with options for denials and ensure processes are followed and reports are filed promptly.
Maintain knowledge of facility capabilities, limitations, service offerings, and competitors’ services.
Provide information about PAM Health services through visits, presentations, tours, conferences, and health screenings.
Coordinate navigator requests for in-service presentations and involve facility staff with relevant expertise.
Ensure inquiries to the facility receive courteous, timely responses and appropriate follow-up.
Coordinate facility-based in-services, community events, and tours according to the marketing plan and tour protocol.
Identify opportunities for new services, programs, and locations; conduct market research and assist with feasibility studies and program development.
Apply basic business principles, including profit and loss, cost-benefit analysis, finance, and return on investment.
Develop and implement marketing and staff-education strategies for approved programs, assess their effectiveness, and modify plans as needed.
Manage staff by setting expectations, recognizing achievements, managing conflict, aligning departmental goals with company goals, delegating appropriately, and completing evaluations on time.
Manage company resources responsibly; follow company policies, procedures, confidentiality requirements, and safety guidelines.
Identify problems, analyze options, involve others in solutions, and implement appropriate responses.
Make timely, consistent, and ethical decisions; organize complex issues and align priorities with company vision.
Communicate effectively, listen actively, negotiate effectively, and provide timely and accurate results.
Promote cooperation, collaboration, quality improvement, professional development, and customer service.
Promote PAM Health’s mission and vision, respect dignity and confidentiality, participate in required OSHA training, follow universal precautions as appropriate, meet Employee Health requirements, report unsafe practices, and understand the role in emergencies.

Benefits

Education Advancement Program and professional growth opportunities.
Competitive compensation.
EPO, HDHP, and HSA medical benefit options, including prescription coverage, RX ’n go, and Teladoc.
Dental and vision coverage.
Employee Assistance Program with counseling, legal, and financial services.
Flexible spending and health savings accounts.
Life and disability insurance.
Continuing education and tuition services.
Supplemental accident, critical illness, cancer, pet, and identity theft protection insurance options.
Personal travel discounts.
401(k) plan with a discretionary employer match.
Generous paid benefit time.