Director of Sponsorship Sales

Market Enginuity•Santa Monica, CA

4d•$75,000 - $175,000•Hybrid

About The Position

A rare opportunity to represent one of the country’s leading public media corporate sponsorship teams. KCRW has been part of the cultural fabric of Los Angeles for decades, known for original music discovery, independent journalism, and a level of trust with its audience that few media outlets in the market can claim. It holds a distinct place among Southern California institutions, one that reaches an unusually engaged, culturally influential, and highly educated audience across the region. Over the past several years, KCRW has moved well beyond broadcast, growing sponsorships across digital, podcasts, events, newsletters, and branded content into an expanding share of total revenue. The next sales leader will inherit this momentum, with the opportunity to build on a strong foundation and accelerate the transition.

Requirements

Experience developing innovative go-to-market strategies.
Analytical thinker who uses quantitative and qualitative data to develop and create strategies.
Experience building a team to grow revenue.
Proficiency in analyzing sales forecasts, identifying opportunities, and creating sales initiatives.
Experience as a creative media sales professional, adept at developing integrated multi-media campaigns that produce outstanding results.
A natural connector with a very strong local and regional network in and around Los Angeles area.
A visionary and a tactician who excels at setting a course for your sales team, coaching and guiding them to reach a common goal.
Ability to identify and develop new categories and key accounts.
A clean driving record.

Nice To Haves

Experience as a valued collaborative team member, sharing ideas and learning opportunities.
Love to work hard, play hard and enjoy an environment where you create your own work/life harmony.

Responsibilities

Develop innovative sales programs across KCRW products.
Evaluate market performance and develop a plan to increase activity and maximize revenue.
Nurture talent to build and maintain positive working relationships between station employees and Enginuity colleagues.
Lead and coach a team on consulting skills, account development, and Enginuity systems /procedures.
Identify new business categories and close new accounts.
Grow community and engage with local business owners and C-suite decision-makers to generate leads.
Expand sponsor offerings using KCRW content, features, digital assets and events.