Director of Sponsorship & Brand Partnerships

NDM Hospitality Services

6d•Onsite

About The Position

Rentyl Resorts is seeking a Director of Sponsorship & Brand Partnerships to drive meaningful corporate, experiential, and lifestyle brand integrations across four high-traffic mixed-use and resort properties in Florida. This is a senior leadership role responsible for sourcing, closing, and stewarding multi-year sponsorship agreements that generate meaningful fee stream revenue while enhancing the guest and resident experience at each property. The ideal candidate for this role will demonstrate the ability to build and close an external pipeline of brand and agency relationships, while working as a trusted partner to the Property General Managers and Property Teams who bring activations to life. The role requires the ideal candidate to sell a deal and support the sponsorship success at Rentyl Resorts properties is measured in part by how seamlessly programs integrate into daily operations and how well property leadership feels supported through every activation. The ideal candidate should onboard with viable business contacts and relationships with business decision-makers at regional and national brands, agencies, and experiential marketing teams and an instinct for building internal trusted partnerships.

Requirements

7+ years in sponsorship sales, partnership marketing, or brand business development
Demonstrated track record closing five- and six-figure sponsorship agreements
Deep existing relationships with brand marketing, experiential, and agency decision-makers in Florida and nationally
Experience working closely with property or venue operations leadership to plan and execute activations, not just close deals
Proven ability to earn the confidence of on-site general managers and translate sponsor expectations into operationally realistic programs
Strong written and verbal communication; ability to create compelling decks and proposals independently
Comfort with CRM-based pipeline management and monthly reporting cadences

Nice To Haves

Existing relationships with Florida-based regional brands, media buyers, and agency planners
Experience with naming rights, multi-year activation agreements, or venue-integrated sponsorships
Background in resort, entertainment district, lifestyle real estate, or mixed-use property environments
Track record of running activations where on-site teams praised the planning and execution process, not just the deal
Familiarity with experiential event production and activation logistics
Network spanning CPG, financial services, automotive, spirits, and lifestyle brand categories
Ability to self-source leads and build pipeline without reliance on inbound inquiries

Responsibilities

Build and execute a multi-property sponsorship revenue strategy targeting annual partnership revenue targets across Sunset Walk (Orlando), Plantation Walk (Plantation, FL), Miami World Center, and Island H2O (Orlando)
Develop and maintain a tiered sponsorship framework, naming rights, presenting sponsorships, experiential activations, digital integrations, and co-branded programming, tailored to each property's unique guest, resident, and community profile
Prospect, pitch, negotiate, and close agreements with corporate sponsors, lifestyle brands, media partners, hospitality brands, and regional advertisers
Manage the full lifecycle of sponsorship relationships from initial outreach through contract execution, activation, reporting, and renewal
Partner directly with property general managers and operations leaders at each location to co-design activation plans that fit the property's rhythm, guest standards, and operational capacity, ensuring leadership feels ownership over every program on their property
Serve as the primary liaison between external sponsors and internal property teams, translating brand expectations into on-site execution plans that operations leadership can confidently deliver
Collaborate closely with NDM Studios (in-house agency), marketing, and legal teams to ensure activations are delivered with excellence and Rentyl brand standards are maintained across all five properties
Report monthly on pipeline health, closed revenue, activation ROI, and renewal forecasts to the EVP of Commercial Strategy, including property-level performance breakdowns for each general manager
Represent Rentyl Resorts at industry events, trade shows, and community engagements to build the company's profile as a premier sponsorship platform
Identify and pursue co-marketing and cross-promotional opportunities that extend Rentyl's brand reach without incremental media spend