Director of Sales | Madeira Beach Courtyard

SHANER•Madeira Beach, FL

13d•Onsite

About The Position

Courtyard by Marriott Madeira Beach, managed by Shaner Hotel Group, is seeking a Director of Sales to lead the hotel’s Sales Department. The role is responsible for strategically soliciting and developing new accounts, promoting the property, generating top-line revenue, and managing all aspects of the Sales Department. The Director of Sales collaborates with hotel leadership to pursue business across leisure, corporate, sports, government, and group markets and to support the hotel’s financial goals and award-winning guest experience. The position requires a flexible schedule, including weekends, holidays, and varied shifts as needed for business operations. The Director of Sales oversees sales operations and employee performance, maintains the department’s annual budget, develops market opportunities and occupancy initiatives, and communicates with the General Manager, department managers, and staff.

Requirements

Minimum of 5 years of progressive sales experience, preferably in the hospitality industry.
Ability to communicate satisfactorily with guests, management, and coworkers.
High school graduate or equivalent.
Familiarity with the local economy and market conditions.
Working knowledge of hotel operations.
Ability to read and interpret documents such as safety rules, operating and maintenance instructions, procedure manuals, and B.E.O.s.
Ability to write routine reports and correspondence.
Ability to speak effectively before groups of customers or employees.
Ability to prepare budgets and ensure cost controls.
Familiarity with Sales and Marketing tools.
Knowledge of organizing setup requirements based on information in B.E.O.s.
Knowledge of local activities and attractions appropriate for clientele.

Nice To Haves

College degree in hospitality management or business preferred.
Bilingual English/Spanish is a plus.

Responsibilities

Focus on achievement of hotel financial goals and budget targets.
Ensure the Sales department completes daily operational procedures and complies with applicable policies and procedures.
Maintain knowledge of Shaner Hotels, franchise, and hotel and departmental policies, and ensure the Sales team is informed.
Understand current customers and accounts, including corporations, agencies, associations, tour operators, sports teams, and other groups or organizations that purchase hotel services.
Determine and implement additional business or market segments for the hotel to pursue.
Establish special packages or programs to boost occupancy during slow periods and create supporting advertising through channels such as newspapers, direct mail, and billboards.
Attend trade shows, chamber of commerce or civic events, and other local organization events in support of hotel sales.
Ensure communication with the General Manager, department managers, and staff.
Manage employee performance to support productivity and a quality work environment.
Maintain the Sales Department’s annual budget.
Strategically solicit and develop new accounts and promote the property.
Generate top-line revenue and manage all aspects of the Sales Department.
Perform other duties as assigned.