Director of Sales | Hotel 1000

Columbia Hospitality•Seattle, WA
•$140,000 - $160,000

About The Position

Hotel 1000 is seeking a strategic, relationship-driven Director of Sales to lead property revenue growth, develop high-performing teams, and shape the sales organization. The role oversees strategic revenue initiatives, planning, budgets, sales and event operations, group sales, client relationships, and departmental performance. The Director works closely with the property General Manager and Revenue Manager, leads and develops department team members, and serves as a liaison to community organizations, city officials, industry associations, and public relations entities. The successful candidate will contribute to revenue growth across assigned segments, build profitable long-term client relationships, and adapt strategy to market conditions. This position calls for strong hospitality sales and event-management expertise, financial and analytical ability, leadership and mentoring skills, and confidence managing negotiations, contracts, and challenging situations. Travel, including overnight stays and client entertainment, is required.

Requirements

  • At least 8–10 years of hospitality sales experience or experience in a similar environment.
  • Extensive knowledge and expertise in sales and/or event management, including extensive sales and negotiation skills.
  • Ability to communicate complex ideas effectively and formulate strategic plans.
  • Strong emotional intelligence and critical-thinking capabilities.
  • Ability to lead and influence managers and large teams, directly or indirectly, and prioritize mentoring and developing others.
  • Ability to act as a strategic client partner and build, grow, and maintain profitable, long-term relationships with key accounts.
  • Initiative-taking approach to addressing issues, averting conflict, and resolving practical problems where standardized solutions are limited.
  • Ability to promote urgency, enforce individual accountability, and take responsibility for team outcomes.
  • Confidence under pressure and ability to manage crises effectively with a positive attitude.
  • Working knowledge of applicable laws, codes, and regulations.
  • Excellent written and verbal communication, including writing contracts, reports, business correspondence, and operations manuals, presenting information, and responding to inquiries from team members, managers, clients, guests, or the public.
  • Initiative in identifying and solving problems using available resources.
  • Strong time management, information analysis, problem-solving, planning and organizing, decision-making, and results-delivery skills.
  • Strong interpersonal communication and ability to identify, understand, and anticipate others’ emotions, concerns, and thoughts.
  • Interpersonal influence skills, including coaching, motivating, delegating, and relationship-building.
  • Ability to perform mathematical operations, including calculating discounts, interest, commissions, proportions, and percentages.
  • Analytical ability to assess data, identify trends, and draw insights that inform strategy and decisions.
  • Ability to create strategy and shift it promptly in response to market conditions.
  • Technical proficiency in Microsoft Office, including Word, PowerPoint, Teams, OneNote, and Excel.
  • Financial acumen, including preparing and understanding P&L statements, PACE, budgets, dynamic pricing, and profitability.
  • Exceptional presentation skills for communicating effectively with owners, leaders, clients, and team members.
  • Ability to travel by air or car, stay overnight in hotels, and participate in client entertainment.

Nice To Haves

  • Prior experience with hotel conversions.
  • Knowledge of hospitality sales platforms.

Responsibilities

  • Develop strategic revenue-driving initiatives and effective team structures.
  • Prepare or oversee annual planning, including internal preparation, group strategic plans, and departmental revenue and expense budgets, in alignment with the property General Manager.
  • Set department objectives, revenue strategies, team deployment plans, production goals, and individual performance targets.
  • Lead the department toward gross revenue expectations and adjust plans when targets are not being achieved.
  • Use industry conditions and trends to forecast future business volume.
  • Ensure accurate monthly reporting and report achievements with financial accuracy across P&L, sales and event platforms, and deposits/accounts receivable.
  • Manage group yielding efforts with support from the General Manager and Revenue Manager.
  • Maintain departmental standards and administer sales and event platforms and systems.
  • Provide overall direction, coordination, and leadership for team members.
  • Oversee group sales outreach, negotiations, contract review, planning, and service.
  • Serve as the direct liaison to community organizations, city officials, industry associations, and public relations entities.
  • Develop and maintain favorable working relationships and open communication with other departments and stakeholders.
  • Lead Sales department meetings and support individuals within the cohort group.
  • Support portfolio-wide training initiatives, including the annual in-person sales event.
  • Hire, develop, mentor, and train department team members; identify growth potential and build competency.
  • Develop a monthly department training program and conduct monthly department meetings.
  • Provide corrective action and feedback when necessary in a respectful and constructive manner.
  • Achieve departmental goals and objectives and contribute to revenue growth across assigned segments.
  • Build client relationships through new business development and networking; negotiate with clients and close business.
  • Ensure adherence to company policies, procedures, and accounting standards, including those for deposits, direct billing, and pre-payments.

Benefits

  • Salary range of $140,000 to $160,000, depending on experience, plus eligibility for Sales department incentives.
  • Cellphone allowance.
  • Paid time off.
  • 401(k) match.
  • Medical, dental, vision, and disability coverage.
  • Company-contributed HSA/FSA plan.
  • Company-sponsored life insurance policies.
  • Discounted lodging, dining, spa, golf, and retail, plus third-party perks.
  • Values-based culture and diverse work group.
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