DIRECTOR OF SALES - WITN

FOX Carolina News • Greenville, NC

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About The Position

WITN is seeking a positive, people-focused Director of Sales to lead and coach its media sales team across eastern North Carolina. The role drives revenue growth, develops local business partnerships, and creates effective advertising solutions across television, digital, and streaming platforms. The Director of Sales builds an accountable and supportive team culture, coaches sales managers and team members, fosters client relationships, manages revenue performance and forecasts, and collaborates with station colleagues to develop campaigns and sponsorships. The role also involves spending time with team members and clients throughout the market, including Greenville, New Bern, and Jacksonville, and adapting to new technology and changing consumer habits.

Requirements

• Proven track record of growing, coaching, and developing a successful sales team.
• Ability to learn and effectively use industry tools, technology, and resources to maximize team efficiency, performance, and potential.

Responsibilities

• Build a positive, accountable team culture that supports and challenges employees.
• Develop sales managers and team members through regular feedback, collaborative planning, and hands-on coaching.
• Build relationships with local businesses and agencies, understand their goals, and develop effective television and digital advertising solutions.
• Set clear goals, manage revenue performance, develop accurate forecasts, and identify opportunities to grow new business and strengthen existing partnerships.
• Collaborate with station colleagues to create campaigns, sponsorships, and opportunities for advertisers and audiences.
• Build relationships with team members and clients throughout the market, including Greenville, New Bern, Jacksonville, and surrounding communities.
• Embrace new technology, evolving consumer habits, and new approaches to help the team and clients succeed.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed