Director of Sales - Courtyard Fort Worth Alliance

Coury Hospitality • Fort Worth, TX

4d • Onsite

About The Position

Courtyard Fort Worth Alliance Airport is hiring for a Director of Sales. This role is for individuals who believe that great hotel sales begin with building genuine relationships and understanding client needs, viewing every guest room, meeting, and group stay as an opportunity to create an unmatched experience. The ideal candidate understands that strong sales leadership combines strategy, creativity, persistence, and thoughtful follow-through, and that knowing the market is essential to growing hotel performance. Success in this role is built through trust, consistency, and delivering on promises, with collaboration between various hotel departments turning agreements into exceptional stays. A great sales leader inspires the entire hotel to understand its role in driving revenue.

Requirements

• Previous hotel sales experience required.
• Strong understanding of hotel sales strategies, account management, forecasting, market segmentation, and revenue principles.
• Strong prospecting, presentation, negotiation, and closing skills.
• Ability to review production reports, market data, pace, and performance trends.
• Strong written and verbal communication skills.
• Excellent organizational, time-management, and follow-up skills.
• Ability to manage multiple priorities, deadlines, accounts, and sales opportunities.
• Ability to work independently while collaborating effectively with hotel and corporate teams.
• Ability to travel locally and attend client meetings, networking events, and community functions.
• Ability to work flexible hours, including occasional evenings, weekends, and holidays, based on business and client needs.
• Ability to work in an office and hotel environment while moving throughout guest-facing, meeting, and back-of-house areas.
• Ability to sit, stand, and walk for extended periods.
• Ability to use computers, telephones, presentation equipment, and hotel sales technology.
• Ability to conduct property tours and accompany clients throughout guest rooms, meeting spaces, public areas, and other hotel facilities.
• Ability to lift, carry, or move sales materials, presentation supplies, and event items as needed.
• Ability to lift or move up to 25 pounds.
• Ability to communicate effectively in person, by telephone, through virtual meetings, and through electronic correspondence.
• Ability to work in a fast-paced environment while maintaining professionalism, accuracy, and attention to detail.

Nice To Haves

• Bachelor’s degree in hospitality, business, marketing, or a related field preferred.
• Previous sales leadership or management experience preferred.
• Marriott and Courtyard brand experience preferred.
• Knowledge of the Fort Worth, Alliance, North Fort Worth, and surrounding business markets preferred.
• Experience developing corporate, group, airline, government, sports, and meeting-related business preferred.
• Experience using hotel sales, property-management, customer-relationship-management, and reporting systems preferred.

Responsibilities

• Developing and executing strategic sales plans that support occupancy, average daily rate, and total hotel revenue.
• Identifying new business opportunities through prospecting, networking, referrals, market research, and community involvement.
• Building lasting relationships with corporate accounts, airline partners, groups, meeting planners, sports teams, government clients, and local organizations.
• Growing existing accounts by understanding their needs, travel patterns, and future opportunities.
• Conducting sales calls, presentations, property tours, client meetings, and networking events.
• Negotiating rates and agreements that balance client needs with the hotel’s revenue strategy.
• Preparing proposals, contracts, reports, account plans, and business reviews with accuracy and attention to detail.
• Managing group blocks, account production, sales activities, and follow-up through the hotel’s sales systems.
• Partnering with Revenue Management and hotel leadership to review pace, market trends, need dates, and pricing opportunities.
• Collaborating with hotel departments to ensure group commitments, special requests, and client expectations are communicated and delivered.
• Representing the hotel within the Alliance and North Fort Worth business communities.
• Keeping an eye on competitive hotels, new development, market activity, and demand generators.
• Turning relationships into results while making clients feel genuinely valued.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager