Director of Programmatic Partnerships

Nexxen • New York, NY

5d • Hybrid

About The Position

Nexxen is seeking a commercially driven, sales-minded Director of Programmatic Partnerships to join its Exchange team. This hybrid role combines sales hunting and business development, with a focus on driving incremental spend from DSPs, their buyers, and strategic channel partners through incentives, deal activation, open auction SPO, and other commercial growth strategies.

The Director will uncover new opportunities, structure and close deals, and expand Nexxen’s footprint across established and emerging DSP partners, including Amazon, The Trade Desk, DV360, StackAdapt, and Viant. The role will also develop and expand strategic channel partnerships, including programmatic resellers, curation partners, and other demand aggregators that can unlock new revenue streams and extend Nexxen’s market reach.

This is not a typical agency sales role. The position sells into DSP organizations, engages directly with buyers and seats, and cultivates channel partnerships that drive scalable demand. Success requires deep ecosystem knowledge, commercial creativity, strong relationship-building skills, and a focus on revenue growth. The role is based in Nexxen’s New York or Chicago office, with a hybrid schedule of three days in the office and the remainder remotely.

Requirements

• At least 6 years of experience in programmatic advertising, with experience driving revenue at DSPs, SSPs, or related platforms.
• A proven track record of closing deals, achieving revenue goals, and growing DSP partnerships.
• Deep understanding of CTV, PMPs, open auction, and SPO dynamics.
• Strong commercial instincts and ability to structure incentives and creative deal terms.
• Excellent communication skills, including comfort selling to commercial stakeholders and working with technical teams.
• An analytical, data-driven mindset and ability to identify growth opportunities and convert them into revenue.

Responsibilities

• Own and expand DSP account revenue by working with individual seats that use the DSP.
• Identify underutilized seats, emerging DSPs, and new commercial relationships to find and close opportunities.
• Structure and negotiate deals that unlock incremental spend, including incentive programs, SPO initiatives, curated PMPs, and open auction opportunities.
• Develop growth strategies for each DSP partner, combining commercial plans, incentives, and sales motions to maximize Nexxen’s share of wallet.
• Build relationships with DSP decision-makers, including account managers, traders, sales leaders, and platform operations teams.
• Collaborate with Product, Operations, and Marketing to deliver solutions and accelerate new initiatives for DSP partners.
• Advocate for partners internally by sharing feedback that informs product roadmaps and go-to-market strategy.
• Track and analyze performance across deals and campaigns and turn insights into growth recommendations for DSPs and internal stakeholders.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed