Director of Product, Core Markets

Fundraise Up

3h • Remote

About The Position

As Director of Product, Core Markets, you will own the strategy and execution that positions Fundraise Up as the category leader in key nonprofit verticals. You’ll lead and grow a team of Product Managers, collaborate tightly with Sales, GTM, and Customer Success, and engage directly with senior nonprofit executives on complex, enterprise-scale deals. This is a hands-on, results-driven role — you will set bold vision, raise the bar on execution, and drive measurable revenue growth and market dominance.

What “Core Markets” means here
Core Markets represent the priority verticals where Fundraise Up has established strong traction and significant growth potential — including large Tier 1 & Tier 2 nonprofits across Cause & Cure, Faith-based, and adjacent segments. Your mandate: position Fundraise Up as the partner of choice and default platform within these key markets.

Requirements

• 10+ years in Product Management, with 3+ years leading PMs (managing managers or multiple PMs across areas).
• Enterprise B2B experience (SaaS/fintech/payments/e-commerce or adjacent), including pre-sales/RFPs and complex stakeholder management.
• Proven discovery & execution track record: from insight → business case → delivery → measurable impact.
• Metrics fluency: ARR, NRR, win-rate, conversion, adoption, time-to-value; strong analytical and decision-making skills.
• Communication: C1/C2 English—clear, confident, and persuasive with executives and cross-functional teams.
• Travel-ready: comfortable with regular customer visits and conferences (including the U.S.).

Nice To Haves

• Experience in nonprofit, giving, or payments (compliance, risk, donor experience).
• History of building vertical toolkits/solutions that scale across enterprise accounts.

Responsibilities

• Develop deep expertise in Core Markets — understand segments, buying behaviors, procurement and RFP patterns, compliance requirements, and the key barriers to adoption.
• Drive continuous discovery — conduct executive interviews, site visits, and industry events, translating insights into clear “must-haves” versus differentiators for each vertical.
• Own strategic enterprise deals — present the product vision, address objections, and collaborate with the Go-to-Market team to co-create scalable, enterprise-grade rollout plans.
• Define and own the Core Markets strategy and multi-quarter roadmap across verticals; articulate crisp bets with quantified business cases.
• Balance scale vs. customization: protect product integrity while unlocking enterprise wins (no “zoo” of one-offs).
• Set and deliver against OKRs that tie directly to revenue and adoption (ARR growth, win-rate, NRR, adoption of key capabilities).
• Hire, mentor, and inspire 2–5 PMs (vertical leads). Build a culture of ownership, curiosity, and high accountability.
• Establish operating rituals (discovery cadence, metrics reviews, launch playbooks) that scale learning and delivery.
• Grow leaders: coach PMs to manage their own cross-functional pods and represent the product credibly with enterprise customers.
• Operate as a true partner to Sales, Solutions, CS, and Marketing: equip teams with product narratives, competitive angles, and clear boundaries.
• Lead cross-functional execution with Engineering, Design, and Analytics to ship impactful, reliable capabilities on time.
• Communicate trade-offs with executive clarity; make decisions, document rationale, and keep stakeholders aligned.

Benefits

• 31 days off
• 100% paid telemedicine plan
• Home Office Setup Assistance: the company offers assistance with purchasing furniture (office chair, office desk, monitor) and other items to create a comfortable workspace.
• English learning courses
• Relevant professional education
• Gym or swimming pool
• Co-working
• Remote working
• Equity options

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed