Director of Product Marketing (US Remote)

Experian • Allen, TX

2d • Remote

About The Position

Experian is a global data and technology company seeking a Director of Product Marketing to lead portfolio marketing across Platform, Decisioning, Analytics, Identity, and Fraud capabilities. This role involves translating complex products into clear customer propositions, aligning marketing with product priorities, and supporting regional teams in bringing solutions to market. The position will also involve leading a team of five, utilizing market and customer insights to enhance portfolio strategy and adoption. This is a remote position reporting to the SVP of Portfolio Marketing.

Requirements

• Extensive experience in Product Marketing, Product Management, or Strategy.
• Experience working in B2B, data, analytics, or platform environments.
• Experience developing positioning and value propositions for technical products or capabilities.
• Experience translating technical offerings into differentiated, customer-focused propositions.
• Experience prioritizing market opportunities based on customer needs and revenue potential.
• Experience partnering across Product, Sales, and Marketing organizations.
• Experience creating tools, assets, and frameworks that support field teams and product adoption.
• Experience using commercial, customer, or product data to guide portfolio or product decisions.

Responsibilities

• Define positioning and value propositions across Platform, Decisioning, Analytics, Identity, and Fraud capabilities.
• Translate complex products and capabilities into clear customer outcomes and market-facing offers.
• Partner with Product leadership to align portfolio marketing with product roadmaps and launch priorities.
• Work with regional Go To Market teams to prioritize propositions based on customer needs and commercial opportunities.
• Develop playbooks, demos, calculators, and other tools that help teams understand and sell the portfolio.
• Lead product launches and adoption efforts across regional teams and customers.
• Use pipeline, win/loss, and product usage data to improve propositions and inform product decisions.
• Lead and develop a team of five direct reports.

Benefits

• Great compensation package and bonus plan
• Core benefits including medical, dental, vision, and matching 401K
• Flexible work environment, ability to work remote, hybrid or in-office
• Flexible time off including volunteer time off, vacation, sick and 12-paid holidays

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed