Director of Marketing & Communications

FOUNDATION FOR BLIND CHILDREN•Phoenix, AZ

3d•$85,000 - $95,000•Onsite

About The Position

The Director of Marketing & Communications provides strategic leadership for the Foundation for Blind Children’s marketing, communications, public relations, brand management, digital presence, and organizational storytelling. The role develops and executes an integrated marketing and communications strategy to increase awareness of FBC, support program growth and fundraising, and communicate the organization’s mission and impact to diverse audiences. The Director is a collaborative member of the Leadership Team and works across departments to advance organizational priorities. The position is based at FBC’s Central Campus in Phoenix, Arizona. It is full-time, with a day shift and travel of up to 25%. The stated salary range is $85,000–$95,000 per year. FBC describes itself as a nationally recognized nonprofit serving blind and visually impaired people of all ages through education, support, transition, library, and other services.

Requirements

At least five years of progressively responsible experience in marketing, communications, and public relations.
Demonstrated experience developing and implementing integrated marketing and communications strategies.
Strong writing, editing, storytelling, presentation, and verbal communication skills.
Experience managing organizational brands and developing communications for multiple audiences.
Experience with digital marketing, websites, social media, email marketing, content strategy, and analytics.
Strong project-management skills and the ability to manage multiple priorities and deadlines.
Arizona Fingerprint Clearance Card, or ability to obtain one within 90 days.

Nice To Haves

Experience with media relations, public relations, and executive communications.
Experience in a nonprofit, education, disability-services, healthcare, or other mission-driven organization.
Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, Business, or a related field.
Previous leadership or supervisory experience.

Responsibilities

Develop, implement, and evaluate an organization-wide marketing and communications strategy aligned with FBC’s mission and strategic goals.
Develop approaches to increase awareness of FBC’s programs, services, and community impact, and identify emerging communications opportunities and audience trends.
Use data and analytics to evaluate marketing effectiveness and recommend improvements.
Manage marketing and communications projects from planning through execution, including timelines, priorities, and quality standards.
Serve as a collaborative member of the Leadership Team and work across departments to advance FBC’s mission and priorities.
Partner with the Development Department on communications strategies supporting fundraising and donor engagement.
Create campaign messaging, content, and materials for annual giving, major gifts, events, and other fundraising initiatives.
Collaborate on donor appeals, newsletters, acknowledgments, stewardship materials, and impact reports.
Support fundraising campaigns and events through promotional planning, event marketing, digital outreach, and media coordination.
Provide stories, data, photography, and messaging for proposals, sponsorship requests, and donor presentations.
Coordinate marketing and development calendars, priorities, and campaign schedules.
Steward FBC’s brand and maintain consistency in organizational voice, messaging, visual identity, and positioning.
Develop stories communicating FBC’s mission, impact, innovation, programs, and outcomes; work with staff to identify stories and achievements for external audiences.
Oversee development of publications and marketing collateral, including newsletters, annual reports, program materials, brochures, presentations, digital content, and promotional materials.
Provide strategic oversight of the website, social media, email marketing, digital campaigns, and other online communications.
Develop digital content strategies to increase awareness, engagement, and action among key audiences.
Oversee website content to ensure it is accurate, engaging, accessible, and aligned with organizational priorities.
Serve as an organizational resource for media relations and coordinate media inquiries and interview opportunities.
Develop and distribute press releases, media pitches, talking points, organizational statements, and other external communications.
Identify opportunities for positive media coverage of FBC programs, accomplishments, and events.
Support leadership with interviews, presentations, public appearances, and other external communications.
Assist with communications planning and response during sensitive, urgent, or high-profile organizational situations.