Director of E-Commerce, Retail Media & Merchandising

Champion Petfoods EuropeLouisville, CO
Hybrid

About The Position

Champion Petfoods is expanding and seeking a Director of E-Commerce Retail Media & Merchandising to join their rapidly growing company. Champion Petfoods is an award-winning pet food crafter with over 35 years of trust, known for its ORIJEN® and ACANA® brands, and is a key player in the global premium pet food industry. Their purpose is to 'Earn Pet Lover Trust Every Day so Pets Thrive for a Lifetime'. The Director of eCommerce Retail Media & Merchandising will develop and execute a data-driven retail media and digital merchandising strategy to accelerate growth, improve visibility, and maximize ROI across key retail partners. This role is at the intersection of marketing, sales, analytics, and e-commerce, focusing on driving performance through optimized on-site merchandising and paid retail media. The ideal candidate will possess a strong balance of strategic thinking, hands-on execution, and cross-functional leadership, with deep experience managing retailer media platforms and digital shelf optimization. This position is based in Colorado, Nashville, or New York City and operates on a hybrid schedule with 3 days in-person.

Requirements

  • 8-10+ years of experience in e-commerce, retail media, digital merchandising, or digital marketing.
  • Proven experience managing retail media platforms across top eCommerce (specifically Amazon and Chewy).
  • Strong analytical skills with experience using retail media and e-commerce performance data to drive decisions.
  • Experience in CPG, retail, or omnichannel environments with a proven ability to drive growth.
  • Drive category and item-level optimization using insights from consumer behavior and retailer analytics.
  • Collaborate closely with Sales, Marketing, Analytics, Brand, and Supply Chain teams to align strategies and execution.
  • Familiarity with digital shelf and analytics tools (e.g., Profitero, Nielsen IQ, Skai, Helium 10, etc.).

Responsibilities

  • Own the end-to-end retail media strategy across priority retail partners, with a primary focus on Amazon, Chewy, and specialty retailers.
  • Manage planning, activation, optimization, and performance reporting for on-site and off-site retail media programs.
  • Define investment strategy, budgets, and KPIs to maximize ROAS, sales lift, NTB (New to Brand), and share of voice.
  • Ensure best-in-class product detail pages (PDPs), including SEO, imagery, copy, A+ content, and brand store experiences.
  • Build, lead, and mentor a high-performing retail media and merchandising team.

Benefits

  • A strong commitment to ensure all people are provided with a safe, healthy and respectful environment.
  • Compensation range from USD $130,000 - $150,000 annual salary.
  • Annual bonus eligibility.
  • 401k with company matching.
  • Medical, dental, and vision insurance.
  • Employee assistance programs.
  • In-house & online learning & development.
  • Education assistance program.
  • Free bag of premium pet food each month.
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