Director of Digital Media for Athletics

UVA Health•Wise, VA

3d•$40,000 - $45,000•Onsite

About The Position

The University of Virginia's College at Wise, located in southwestern Virginia, is accepting applications for a Director of Digital Media for Athletics. The Director of Digital Media for Athletics is responsible for creation and effective execution of overall content and video production strategy across all aspects of the UVA Wise Athletic Department. Responsible for creating dynamic and engaging content to promote the UVA Wise Athletics brand. Provide oversight and strategic direction of videography and graphic design endeavors including, features, and interviews, as well as the department's social media accounts. Provides creative content in the areas of video production, photography, graphic design, social media, and publications. Manage interns and other student employees and reports to the Director of Athletics, serving as a member of the Athletic Department’s Leadership Team.

Requirements

Bachelor’s degree
1 year of experience working in digital and/or creative media

Nice To Haves

Master’s degree
3 years of experience working in digital media with athletic emphasis
Desktop media and other software programs (Adobe Creative Cloud Suite).
Strong customer service skills and teamwork aptitude.
Ability to prioritize multiple tasks.
Experience working with outside media outlets.
Strong verbal and written communication skills.
Experience collaborating with coaches and serving student-athletes.
Skills in video editing, graphic design and camera operation.
Understanding and/or desire to work with multiple social media accounts and platforms.
Ability to work independently and as part of a team.
Attention to detail.

Responsibilities

Manage the digital content strategy for the department while overseeing various types of content for the department athletic programs on various digital platforms.
Plan, create, and implement the social and digital strategy for the athletic department
Management of social content which includes but not limited to videos, hype videos, interviews, graphics, photography.
Collaborate with marketing, communications, ticketing, and advancement to execute strategies to create unique promotional content for sports programs and student-athletes.
Assist with the planning and execution of the annual student-athlete awards event.
Organize and manage student staff and photo/video equipment.
Develop, create and distribute creative content
Oversee all social media communication strategies through creation and implementation across all platforms
Initiate and coordinate television, radio, digital, and print media for important events and announcements
Work directly and collaboratively with the UVA Wise Office of Marketing and Communications
Manage and recruit communications staff, including student employees
Serves as a liaison to the South Atlantic Conference Office where appropriate