Director, Marketing & Business Development

Clark WilsonVancouver, BC
Onsite

About The Position

We are seeking a Director, Marketing & Business Development to help lead the next stage of the firm’s marketing, brand, communications, and business development work. This is a strategic and hands-on leadership role that will help to grow the firm’s profile in the market, deepen client relationships, and ensure our messaging is clear, consistent, and reflective of who we are. The Director will lead a small team and work closely with lawyers, practice group leaders, firm leadership, and colleagues across the firm to develop thoughtful, practical initiatives aligned with our long-term goals. This role is well-suited to someone who brings strong business judgment, creativity, excellent communication skills, and a collaborative approach. The successful candidate will be able to see the bigger picture while also understanding the importance of strong execution, follow-through, and attention to detail. As a firm, we value Caring, Excellence, Service, Teamwork, and Trust and Integrity. This role plays an important part in helping us reflect those values in how we show up in the market, work with clients, and support our lawyers.

Requirements

  • 7–10 years of relevant experience in marketing, communications, and/or business development, ideally within a law firm or professional services environment.
  • Experience leading, supporting, and developing a team.
  • Experience managing budgets, tracking spend and providing clear reporting on marketing and business development investments.
  • Strong understanding of business development and how professional services firms build relationships and grow.
  • Excellent written and verbal communication skills, with strong attention to detail, tone, and audience.
  • Strong project management and organizational skills, with the ability to manage multiple priorities in a busy environment.
  • A practical, proactive, and collaborative approach to solving problems and moving work forward.
  • Sound judgment, discretion, and professionalism.
  • Comfort using data, CRM, business intelligence, and marketing tools to track activity and support decision-making.
  • An interest in continuous improvement, teamwork, and service.

Nice To Haves

  • If this opportunity interests you but you don’t meet every qualification, we still encourage you to apply.

Responsibilities

  • Lead the development and execution of the firm’s marketing, communications, brand, and business development strategy.
  • Work with lawyers and firm leadership to identify priorities, opportunities, and areas for growth.
  • Provide practical advice on client development, market positioning, and marketing initiatives.
  • Use data and reporting to help track activity, measure outcomes, and inform decisions.
  • Ensure marketing and business development efforts are aligned with the firm’s broader goals and values.
  • Work closely with lawyers and practice groups on business development planning and client-focused initiatives.
  • Assist with client targeting, relationship-building efforts, and cross-practice opportunities.
  • Monitor market and industry developments to identify opportunities for client outreach.
  • Help lawyers develop and execute practical business development plans.
  • Support business development coaching and help build confidence, consistency, and follow-through across the firm.
  • Oversee the firm’s brand, communications, and marketing initiatives.
  • Lead the development of high-quality client-facing materials, including pitches, proposals, presentations, award nominations, and other marketing content.
  • Ensure the firm’s messaging is clear, consistent, professional, and reflective of who we are.
  • Oversee digital marketing, media relations, advertising, internal communications, and content strategy.
  • Support thought leadership, campaigns, events, sponsorships, and other initiatives that enhance the firm’s reputation and visibility.
  • Oversee the planning and execution of marketing and business development campaigns, events, sponsorships, and other firm initiatives.
  • Use CRM, business intelligence, and other tools to assist with client targeting, track business development activity, and measure results.
  • Support budget planning, tracking, and reporting to ensure marketing spend is thoughtful and aligned with business priorities.
  • Contribute to firm-wide initiatives, including onboarding, CRM adoption, experience management, and improved use of marketing and business development tools.
  • Look for ways to improve processes, increase consistency, and deliver strong service delivery to lawyers and practice groups.
  • Lead and develop the marketing and business development team.
  • Set clear priorities and help ensure the team is focused, supported, and working effectively.
  • Foster a collaborative, service-oriented approach within the department and across the firm.
  • Work closely with colleagues in Finance, People & Culture, Legal Support Services, Office Services, IT, and other teams to support a coordinated approach.
  • Model sound judgment, professionalism, care, and accountability.

Benefits

  • Health and Wellness Coverage: Medical, dental, vision, prescription drug coverage, paramedical services, mental health supports, life insurance, and emergency medical coverage while travelling.
  • Mental Health and Wellbeing: Access to mental health practitioners and wellness supports through our benefits plan and Health and Wellness Spending Account.
  • Pregnancy and Parental Leave Support: Top-up benefits to 100% of salary for a portion of your leave.
  • Health and Wellness Spending Account: Flexible coverage you can use in the way that works best for you, from fitness classes and wellness supports to pet care expenses.
  • Generous vacation, along with five personal days each year.
  • Long service recognition, bonuses, and firm celebrations.
  • Weekly socials, team-building events, Employee Appreciation Week, and opportunities to give back through firm-supported initiatives.
  • Training, resources, and opportunities to support your continued development.
  • Bonuses for successful employee referrals.
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