Director, Marketing and Communications

Clayton Early Learning•Denver, CO

16h

About The Position

The Director of Marketing and Communications develops and executes comprehensive marketing and communications strategies that advance organizational goals, including revenue generation, campus visioning, staff recruitment and retention, child enrollment, communication with families and stakeholders, and emergency communications. The role oversees both internal and external communications and is a hands-on working director who personally writes, edits, and produces content while managing staff and contractors. Excellent writing and editorial judgment are essential. The director leads strategic initiatives such as implementing the organization’s rebrand, including updates to its name, logo, and brand; developing a new website; and producing new collateral. The role supports enrollment marketing, leads fundraising communications and donor engagement efforts, and oversees communication with families, community partners, staff, and stakeholders. It also manages brand activities across public relations, the website, social media, and email; develops digital and print materials; and coordinates emergency communications, accessible and multilingual communications, translation, and consent and privacy practices for stories and images involving children and families. The director manages and supports marketing and communications staff, contractors, budgets, and resources, fostering a collaborative and innovative work environment. The position is based in an office or school administrative setting, may require travel, and may involve flexible hours outside normal business hours. Clayton Early Learning is a Denver-based nonprofit serving children from birth to five and their families through school, home-based programs, and community partnership sites.

Requirements

Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
10 or more years of experience in marketing and communications.
5 or more years of experience in a leadership position.
Valid driver’s license and evidence of active vehicle insurance.
Ability to pass a comprehensive background check, including CBI/FBI fingerprinting, child abuse and neglect state registry checks, an MVR check, and a national sex offender registry check; these checks are required every five years.
Pediatric first aid and CPR certification.
Current PPD-TB testing, standard immunizations, and annual health statement, or willingness to obtain them as required.
Strong technology proficiency and ability to quickly adapt to new systems, applications, and digital solutions.
Proven track record of developing and executing successful marketing and communications strategies.
Strong understanding of branding, digital marketing, social media, and public relations.
Excellent written and verbal communication skills.
Ability to manage multiple projects and priorities in a fast-paced environment.
Strong leadership and team management skills.
Strategic thinking and problem-solving abilities.
Creativity and innovation in marketing and communications approaches.
Strong interpersonal and relationship-building skills.
Proficiency in marketing and communications software and tools.
Ability to work collaboratively with cross-functional teams.
Ability to work flexible hours outside normal business hours.
Ability to lift up to 50 pounds, with or without reasonable accommodation.
Ability to sit, stand, walk, and move throughout the workday to perform job duties, with or without reasonable accommodation.
Ability to travel as needed.

Nice To Haves

Master’s degree in Marketing, Communications, Public Relations, or a related field.
Prior nonprofit fundraising communications experience.
Experience in fundraising and event planning.

Responsibilities

Develop and implement marketing and communications strategies that support organizational goals.
Implement the organization’s rebrand, including name, logo, and brand updates; new website development; and creation of new collateral.
Support creation and management of marketing campaigns to promote enrollment.
Lead fundraising communications, including appeals, stewardship materials, impact stories, and capital campaign content for individual, corporate, and foundation donors.
Support events that engage donors and stakeholders.
Manage the Marketing and Communications Specialist to ensure ongoing effective communication with families and community partners.
Manage internal communications, including organizational updates, SharePoint, and all-staff events.
Coordinate effective internal and external communications during emergencies.
Ensure communications are accessible and multilingual, and coordinate translation and consent and privacy practices for stories and images involving children and families.
Maintain and elevate the organization’s brand through public relations, website maintenance, social media, and email campaigns.
Develop marketing materials, including videos, printed collateral, and digital content.
Guide and support staff and foster a collaborative and innovative work environment.
Manage the marketing and communications budget and allocate resources effectively.
Support increased enrollment inquiries, prospective donor attraction, and improved email, website, and campaign conversion.
Participate in training programs, workshops, and meetings related to the role.

Benefits

16 or more paid company holidays.
Accrued vacation starting at 10 days per year, increasing up to 30 days with tenure.
Paid sick time.
Medical, vision, and dental insurance coverage.
Life and AD&D insurance.
Mental health support through the medical plan and EAP.
Long-term disability coverage.
401(k) with a 5% employer match after one year.
FSA plans.
College 529 investment options.
Identity theft protection.