Director, Growth & Marketing

Adelphi Group

32d • $130,000 - $165,000 • Hybrid

About The Position

The Director, Growth serves as a subject matter expert on business acquisition, partnering with other leaders in the agency’s pursuit of new clients. You are part strategist, part coach, part operator—responsible for elevating our growth capability across the organization. You serve as a subject matter expert on business development best practices, ensuring our approach is data-driven, our assets are compelling, ownership and accountability is clear and our people are equipped to compete and win at the highest level.

Requirements

• Experience in client service, agency life, and new business acquisition.
• Experience with RFI cycles and pitch processes.
• Understanding of earned and paid media approaches and ability to speak credibly about communications strategy.
• Comfortable synthesizing information from multiple sources and translating it into crisp, compelling narratives.
• Exceptional writing and editing skills with the ability to craft and refine persuasive, creative communications.
• Ability to turn a jumbled brief from multiple stakeholders into clean, coherent copy that showcases the agency at its best.
• Detail-oriented without losing sight of the bigger picture.
• Ability to manage a complex 30-person pitch while keeping focus on the story we're telling and the differentiation we're reinforcing.
• Calm under pressure, think clearly when things get chaotic, and have a competitive drive to win.
• Proactive, motivated, and comfortable working independently within a collaborative context.
• Fiercely competitive—want to win and push hard to get there—but fundamentally kind in how you approach the work, building people up rather than tearing them down.
• Good instincts, exercise sound judgment, and demonstrate the kind of polish and professionalism that reflects well on the agency in every interaction.
• Minimum 10 years of experience in a client-service business or agency environment, with substantial involvement in new business development, pitch strategy, or growth initiatives.
• Demonstrated success leading or managing new business teams, with proven ability to develop and coach others.
• Proven track record of winning significant business or managing successful pitch programs.
• Superior writing and editing skills with the ability to craft and refine persuasive, creative communications.
• Experience with analytics, pipeline management, and translating data into strategic insights.
• Outstanding interpersonal skills with the ability to collaborate across functions and at all levels of the organization.

Responsibilities

• Partner with pitch captains on new business pursuits, working alongside them to refine strategy, position our strengths, and mobilize the organization.
• Embed best practices—team casting, competitive positioning, chemistry building—into how we pitch.
• Promote and bring forward best practices from various pitches to ensure our teams are functioning and selling at their highest level with the most compelling offering.
• Be part of a team of five (or more) dedicated to new business execution and enablement.
• Be heavily involved telling our agency story in first round submissions, coordinating our creative responses, overseeing pitch operations, and bringing market insights to each opportunity.
• Track and analyze our new business results with rigor.
• Maintain our pipeline database and conduct quarterly analysis that reveals what's working, what isn't, and what we need to adjust in our approach.
• Turn insights into actionable recommendations that inform how we position the agency and refine our growth strategy, and share findings with senior leadership to ensure decision-making is grounded in data.
• Play a role in maintaining a compelling library of assets—case studies, talent bios, service capabilities, thought leadership—that pitch teams rely on to be self-sufficient.
• Establish templates and systems that make it easy to keep content fresh and findable.
• Regularly surface best-in-class examples, industry trends, and competitive intelligence across the agency.
• Act as an expert and champion of the Playbook O/S process, our internal collaboration guide for campaign planning and new business pursuits.
• Help lead local account/pitch lead trainings to help create autonomy with teams at the local level.
• Help local leaders adapt the Playbook O/S to their market while maintaining consistency in approach.
• Support local offices and practices on their prospecting strategy and early-stage pipeline development, helping identify targets, refine positioning, and build compelling early-engagement strategies that set up successful pursuits.

Benefits

• A seat at the table in strategic growth decisions.
• Direct access to agency leadership.
• Insights and experience will help shape our business development strategy and market positioning.
• Autonomy to improve how we do business development.
• Ownership of processes, systems, and best practices—the latitude to test new approaches and implement what works.
• Visibility and influence.
• Real business impact.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed