Director, Dealer Service Sales

Briggs & StrattonMilwaukee, WI
Hybrid

About The Position

In this critical leadership role as the Director of Dealer Services Sales for Ferris Commercial Mowers, you will be responsible for creating and implementing strategic growth initiatives, executing targeted marketing and service sales tactics, and delivering promotional programs to successfully achieve budgeted sales, market share, and unit profit growth goals. The Director engages in long-term strategic planning, complex business process optimization, and proactive budget management while interacting directly with end customers, distributors, dealers, the public, and senior management. This position will also lead initiatives to market.

Requirements

  • Bachelor’s Degree in Business, Marketing, or a closely related field.
  • Minimum of 10 years of professional experience in sales, dealer support, or a related commercial business field.
  • Proven ability to translate complex sales information, field data, and market trends into highly successful service sales strategies.
  • Advanced capability to accurately forecast, monitor, and manage operational and capital budgets.
  • Excellent verbal and written communication skills suitable for executive, dealer, and public presentation.
  • Fluency in English and the primary language utilized within the assigned area of responsibility.

Nice To Haves

  • Driven
  • Ambitious
  • Analytical
  • Client-Focused
  • Strategic

Responsibilities

  • Participates in corporate strategic and long-term planning for service parts.
  • Leads the development of sales methods, techniques, and evaluation criteria for projects, programs, and personnel.
  • Engages in the strategic planning and allocation of work across complex business processes.
  • Monitors, develops, and manages annual operating plans to ensure strict compliance with corporate requirements while maximizing revenue and profit growth goals.
  • Collaborates with whole goods Sales Managers and partner distributors to analyze industry trends and potential opportunities within existing and new markets.
  • Assesses the dealer base continuously to align business offerings with the evolving needs of customers.
  • Fosters and drives continuous improvement programs by partnering directly with service sales, marketing teams, distributors and dealers.
  • Interacts regularly with dealers, distributors, major customers, and key organizational stakeholders.
  • Supports new customer and dealer development in the assigned market while securing excellent ongoing customer support.
  • Resolves highly complex operational issues requiring an in-depth, analytical knowledge of company scenarios, data, and workflows.
  • Performs other duties and special projects as assigned.
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