Director, Creators & Casting

Day One Agency•New York, NY
•$107,000 - $125,000•Hybrid

About The Position

Day One Agency is a creative agency committed to bringing fresh thinking to its work, viewing each day as a new opportunity to start from the beginning, find a new angle, and let creativity and curiosity lead to unexpected outcomes. The agency has built a reputation as a creative partner tuned for navigating culture today, helping brands build legacy through relevance. They are looking to expand their team with a Director, Creators & Casting who will become part of an award-winning collective of cultural insiders and industry outsiders, all of whom are storytellers at heart. This role is full-time, requires a hybrid work schedule, and is available in New York. The agency has been recognized on Fast Company's Most Innovative list for three years running, made the Ad-Age A-List, been named Agency to Watch 2025, and took home Campaign AOY in 2025 and PR Week Midsize AOY for four consecutive years (2023, 2024, 2025, and 2026). The ideal candidate is an enthusiast who opts in and brings something extra to the team.

Requirements

  • 6-8 years of experience in influencer/creator marketing, social strategy, or related field
  • Proven ability to lead large-scale creator campaigns for major consumer brands
  • Strong understanding of creator ecosystems, cultural trends, and platform dynamics
  • Excellent client management, communication, and presentation skills
  • Skilled in contract negotiations, budget oversight, and campaign reporting
  • Experience leading and mentoring teams, with a collaborative and solutions-oriented mindset
  • Ability to connect big-picture strategy with detailed execution
  • Bachelor’s Degree from an accredited university or equivalent professional experience

Responsibilities

  • Lead creator-led programs, ensuring strategies align with brand objectives and cultural insights
  • Serve as a trusted strategic partner and client lead, presenting ideas, strategies, and recommendations with confidence to senior brand stakeholders
  • Oversee multiple program teams, ensuring work is integrated, creative, and measurable, while ensuring that work is delivered with excellence
  • Guide and drive strategies, casting recommendations, and contract negotiations led by the broader team
  • Mentor and manage junior staff, fostering a culture of accountability, growth, and operational excellence
  • Anticipate client and market needs, proactively developing new solutions and opportunities
  • Contribute to new business efforts, leading creator strategy and presenting to prospective clients
  • Track, measure, and analyze performance across programs to deliver insights and push innovation

Benefits

  • Health Care (Medical, Dental, Vision)
  • Paid Time Off and Company Paid Holidays
  • Summer Fridays
  • 401K Retirement Plan with Company Match
  • Lifestyle Spending Account
  • Paid Parental Leave
  • Commuter Benefits
  • New Business Referral Bonus
  • Employee Referral Bonus
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