Director, Creative Services

Orion•Omaha, NE

4d•Hybrid

About The Position

The Director, Creative Services leads Orion’s creative vision and execution across marketing campaigns, product launches, digital channels, events, and sales enablement. The role oversees brand identity, visual design, content development, and multimedia production to ensure consistent, compelling messaging aligned with business objectives. It partners with cross-functional teams to turn strategic priorities into effective creative work, improve operational efficiency, and lead and develop a high-performing creative team. The position is hybrid, with at least three days each week onsite at a listed office location. Candidates should live within commuting distance of an office. Work location may change based on business needs. The Director leads creative direction and final review; evolves Orion’s visual identity and brand expression; collaborates with content strategists; directs photo, video, and multimedia production; incorporates AI tools into production; and establishes workflows, intake processes, turnaround expectations, and measures of creative effectiveness. The role leads in-house design and content staff as well as offshore and freelance partners, and manages hiring, training, development, assignments, performance reviews, salary recommendations, coaching, counseling, and corrective actions. A bachelor’s degree in Graphic Design, Visual Communications, Marketing, or a related field is required, though equivalent combinations of education and experience may be considered. The role requires at least 10 years of creative direction experience, including demonstrated leadership across design and content, and at least 3 years of people leadership experience. Agency experience is a plus; financial services or fintech experience is preferred.

Requirements

A compelling portfolio demonstrating creative direction across design and copy, including brand, campaign, and digital work.
Strong conceptual thinking and the ability to turn strategy into ideas that inspire teams and audiences.
Proven ability to build, protect, and evolve a brand identity across a complex organization.
Strong editorial instincts and the ability to provide meaningful direction to writers and designers.
Deep understanding of best practices across web, social, video, and events, balancing creative ambition with business goals.
Experience leading photo, video, and multimedia production.
Experience leading onshore and offshore creative teams to high standards of quality and timeliness.
Exceptional presentation skills, including the ability to explain creative rationale and build enthusiasm for recommendations.
Strong cross-functional collaboration skills and ability to work in a fast-paced environment with shifting priorities.
Expertise in Adobe Creative Suite and current design tools.
Practical experience applying AI tools to creative and content production.
Bachelor’s degree in Graphic Design, Visual Communications, Marketing, or a related field; equivalent combinations of education and experience will be considered.
At least 10 years of creative direction experience, with demonstrated leadership across design and content.
At least 3 years of people leadership experience.

Nice To Haves

Agency experience.
Experience in financial services or fintech.

Responsibilities

Lead creative direction for campaigns, product launches, digital channels, sales enablement, and events, including Orion’s Ascent industry conference.
Develop creative concepts that translate strategic priorities into work that resonates with advisors, firms, and partners.
Guide visual and written execution and provide final creative review to ensure work is on-brand, appropriate for the audience, and aligned with stakeholder priorities.
Own and evolve Orion’s visual identity and bring its brand voice to life in partnership with the AVP, Marketing Operations and Content.
Partner with the content strategy team to create distinctive expressions for flagship content programs that can be repurposed across top-of-funnel channels.
Direct and elevate written content, including campaign copy, thought leadership, web, and social content.
Maintain brand standards, assets, and templates that enable internal teams and partners to produce on-brand work.
Direct photo and video shoots from concept through execution and oversee motion, video, and multimedia production using in-house, freelance, and tool-based resources.
Use AI tools in creative production to increase speed, consistency, and output quality.
Establish creative workflows, intake processes, and turnaround expectations to support timely, scalable delivery.
Use Asana to provide stakeholders with visibility into work in progress, priorities, and team capacity.
Measure creative effectiveness using brand campaign performance and delivery metrics, and use insights to improve the work.
Lead and develop in-house design and content team members alongside offshore and freelance creative partners.
Set goals, priorities, and quality standards; support team members’ decision-making and professional growth; and foster creativity, accountability, and continuous learning.
Manage department team members, including hiring, training, development, work assignments, performance appraisals, salary recommendations, coaching, counseling, and corrective actions.
Model Orion’s values and lead with integrity, inclusion, and transparency.