Director, Creative Direction

Universal Orlando•Orlando, FL

About The Position

The Director, Creative Direction provides creative leadership and vision for a portfolio of immersive experiences across Universal Destinations and Experiences. The role guides projects from ideation and initial concept through implementation, shaping stories and guest experiences that bring Universal entertainment to life. It oversees creative development, including concept creation, narrative development, creative quality, and the overall guest experience for assigned projects. In partnership with intellectual property owners, executive leadership, and multidisciplinary project teams, the Director establishes the creative story, aligns project objectives, and drives execution of the creative vision. As a leader within Universal Creative’s Creative Studio, the Director manages the Creative Direction discipline across assigned projects, provides creative guidance, fosters collaboration, and upholds standards for storytelling, design excellence, and guest engagement.

Requirements

  • 15 or more years of experience designing experience-based entertainment for world-class theme parks or related industries.
  • At least 9 years of art direction or production design and field experience based on Universal Creative standards, or an equivalent combination of education and experience.
  • Strong communication and collaboration skills.
  • Ability to work effectively in a team environment.

Nice To Haves

  • Bachelor’s degree in Theater, Art, Film, or Architecture.

Responsibilities

  • Oversee, support, and guide Creative Directors on assigned projects from ideation and feasibility through concept, schematic design, design development, and delivery.
  • Develop the overall design process and strategy with studio leadership peers.
  • Direct the conception, development, and definition of creative aspects of Universal Orlando projects that affect the guest experience.
  • Drive creative design through all project phases, encouraging exploration of multiple options to determine the best direction.
  • Act as the vision-keeper for assigned projects and communicate, inspire, and maintain project intent among team members.
  • Drive project storytelling and its development to maintain creative intent and deliver the intended guest experience.
  • Partner with the Show Producer to execute the intended creative direction.
  • Lead and creatively direct project design teams.
  • Mentor design staff and direct other Creative Directors and Art Directors.
  • Develop and produce internal and external presentations and communications, including design development materials, physical and digital media, video, and key visuals.
  • Interpret and apply information such as market research, business practices, and executive design presentations to design documentation and deliverables.
  • Serve as project liaison with internal and external partners, licensors, and intellectual property owners as needed.
  • Interface with senior management, clients, partners, and stakeholders across Universal divisions.
  • Oversee and coordinate presentations and approvals with intellectual property holders.
  • Follow established UDX Environmental, Health & Safety policies, procedures, training, and team member involvement activities.
  • Perform other duties as assigned.

Benefits

  • Competitive compensation package.
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