Director, Creative Content Production

Westman Atelier•New York, NY

23h•$125,000 - $150,000

About The Position

The Director, Creative Content Production produces visual brand assets, including stills and moving images, for Westman Atelier campaigns, core content, and social channels. The role reports directly to the Head of Content and partners with the external Creative Director, agencies, founders, the CMO, and internal teams to develop and deliver content across digital, marketing, social, retail, sales, and education. The position owns model shoot production from casting and booking through production and post-production, and oversees content budgets, usage rights, contracts, and invoicing. Candidates must be located in New York.

Requirements

At least 7 years of experience in a creative production role.
Highly organized.
Understanding of asset and video best practices across digital and print brand environments.
Attention to detail.
Creative and strategic capabilities.
Strong cross-functional partnership skills.
Strong brand understanding and taste level.
Must be located in New York.

Nice To Haves

Prior luxury and beauty experience.

Responsibilities

Ideate, execute, and deliver video and photo brand content across digital, marketing, social, and retail.
Own end-to-end model shoot production, including casting, photo booking, and production for campaigns, PDP, product launches, and social.
Partner with the external Creative Director and/or agencies to execute campaign shoots and obtain sign-off from the founders and CMO.
Own end-to-end PDP model shoot production, including casting, photo booking, production, and post-production.
Present talent and concepts to the founders and CMO for sign-off.
Research and conduct outreach to directors, photographers, stylists, set designers, and other talent for photo, video, and casting needs.
Produce in-house editorial content and special projects, including Gucci content, in partnership with the Social team to drive engagement, brand, and revenue.
Ensure low- and high-fidelity content meets channel performance expectations while maintaining brand guidelines.
Liaise with the Post Production Manager on photo and video editing, retouching, and coordination with art and store design teams on final layouts.
Oversee and negotiate annual photo and video budgets, agency usage rights and contracts, and invoicing for the content team.
Partner with creative and social teams on photo and video projects for marketing, sales, digital, and social departments.
Present the annual photo shoot budget and other content budget line items to the CMO.
Partner with retail and education teams on content requests, including special programs, founder-led content, and internal education videos.