Director, Commerce Strategy, Intelligence & Demand Creation

Campbell's•Camden, NJ

15h

About The Position

Since 1869, Campbell's has connected people through food they love. They are proud to be stewards of amazing brands that people trust. Their portfolio includes iconic brands such as Campbell’s, Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover, Swanson, and V8. At Campbell's, employees can make a difference every day and are supported to build a rewarding career with opportunities to grow, innovate, and inspire.

Requirements

Bachelor’s degree
10+ years of experience in Commerce, eCommerce, Omni Commerce, Digital Strategy, or Analytics roles
Strong understanding of digital shelf execution, analytics, retail media, and marketplace dynamics
Proven ability to lead large-scale, cross-functional, enterprise initiatives
Exceptional strategic thinking, analytical rigor, and executive communication skills

Nice To Haves

Advanced degree (MBA or equivalent)
Experience shaping or deploying AI-enabled or agentic commerce capabilities at scale
Background building enterprise analytics frameworks and performance governance models
Experience designing future-state commerce operating models and capability roadmaps

Responsibilities

Lead and shape the enterprise Commerce and Omni Commerce strategy and long-term roadmap aligned to growth priorities.
Serve as the enterprise commercial interface, translating capabilities into measurable demand and customer impact.
Champion agentic, AI-enabled, and next-generation commerce models that redefine discovery, conversion, and loyalty.
Build the commerce organization, operating model, and capabilities of the future.
Drive three-year strategic planning, prioritization, and Annual Operating Plan (AOP) integration.
Own the enterprise Agentic Commerce roadmap and future-of-commerce vision.
Identify, pilot, and scale AI and agentic use cases that improve discovery, conversion, and loyalty.
Lead the Digital Shelf team and partner closely with Search, Media, and Analytics teams.
Own enterprise commerce KPIs, dashboards, and performance frameworks.
Translate analytics into actionable insights across customers and categories.
Ensure a consistent enterprise view of commerce performance.
Define enterprise standards for online availability, assortment, pricing, and fulfillment.
Lead visibility into online availability and in-stock performance.
Partner cross-functionally to enable seamless commerce launches and execution.
Build the Omni Commerce e-Category Management (e-CatMan) and Customer Field Support model of the future.
Drive enterprise commerce capability building, including training and playbooks.

Benefits

Medical insurance
Dental insurance
Short-term disability insurance
Long-term disability insurance
Accidental Death & Dismemberment (AD&D) insurance
Life insurance (for individual, families, and domestic partners)
Matching 401(k) plan with immediate vesting
Unlimited sick time
Paid time off
Holiday pay
Free access to fitness center (if at WHQ)
Access to on-site day care (operated by Bright Horizons)
Company store
Campbell’s Cares program (matches employee donations and/or volunteer activity up to $1,500 annually)
Employee Resource Groups (ERGs)