Director, Business and Data Analytics

USAA•Charlotte, NC

1d•$164,780 - $314,960•Hybrid

About The Position

Responsible for developing and implementing multiple Data and Analytics sub-functions within a Function or Line of Business. These may include Information Strategy and Architecture, Information Management, Information Governance, Information Delivery Analytics & Insights Delivery, and Support. Leads the short- and long-term strategy and vision for assigned sub-functions, setting objectives with peers that align with enterprise strategies. Leads strategic, tactical, operational, and financial responsibilities for data storage, preparation, exploration, information governance, analytics, and information delivery. Oversees subfunction strategies and delivery of information and analytics platforms and solutions to business stakeholders and cross-functional partners, with accountability for the end-to-end information management, analytics, and delivery process. Evaluates industry trends and best practices and incorporates them into processes, technology, and strategic plans. Provides thought leadership on data, information, and application architecture decisions; leads reporting strategy and identifies opportunities for analytics, complex projects, report retirement, and advanced self-service capabilities. Provides strategic insights to senior leaders, sets analytic direction based on business strategy, and oversees innovation, prioritization, capacity, and problem resolution. Oversees information delivery experiences and associated risks, and ensures business activities comply with risk and compliance policies and procedures. The position requires working in the office four days per week and may be based in San Antonio, Texas; Plano, Texas; or Charlotte, North Carolina. Relocation assistance is not available. USAA does not provide visa sponsorship for this role.

Requirements

Bachelor's degree in Statistics, Mathematics, Operations Research, Engineering, or another quantitative field, or four years of relevant education and/or experience.
Eight years of data and analytics-related experience generating results in a complex financial services organization.
Three years of people leadership experience building, managing, and/or developing high-performing teams.
Experience collaborating with key resources and stakeholders, influencing decisions, and managing work to achieve strategic goals.
Strong business acumen in measuring business outcomes, business operations, industry practices, and emerging trends.
Experience leading projects using Agile methodologies.
Experience conducting moderately large-scale data analysis using internal and external data to support business decisions.
Ability to tell a story through data and communicate effectively with executive-level leadership.
Experience developing and executing marketing data and analytics strategies aligned to business growth, customer acquisition, retention, and profitability objectives.
Expertise in customer and marketing analytics, including segmentation, propensity modeling, campaign measurement, attribution, funnel and conversion analytics, customer lifetime value, and test-and-learn experimentation.
Understanding of digital marketing measurement, including paid media, owned channels, web and mobile behavior, lead generation, and conversion optimization.
Experience translating complex analytical findings into executive-level insights and recommendations that influence marketing strategy and investment decisions.
Experience establishing measurement frameworks and KPIs that connect marketing activity to business and financial outcomes, including incremental lift and return on marketing investment.
Experience leading development and adoption of predictive analytics, machine learning, and AI capabilities that improve marketing decision-making, personalization, targeting, or customer engagement.
Experience in data governance, data quality, privacy, responsible AI and model governance, and appropriate use of customer data, particularly in highly regulated industries.
Experience building, developing, and retaining high-performing analytics teams, establishing operating models, prioritizing analytical work, and developing technical and business talent.
Experience managing an analytics portfolio and balancing strategic initiatives, recurring business intelligence, ad hoc analysis, and emerging business needs.
Strong executive communication and storytelling skills, with the ability to turn data into a compelling narrative that drives decisions and action.
Ability to work in the office four days per week.
Must not require immigration support now or in the future for this role.

Nice To Haves

Financial services or insurance experience, including understanding of customer acquisition economics, regulatory requirements, and complex customer journeys.

Responsibilities

Lead the development and implementation of multiple Data and Analytics sub-functions within a Function or Line of Business.
Set the short- and long-term strategy and vision for assigned sub-functions in alignment with enterprise strategies.
Lead strategic, tactical, operational, and financial responsibilities for data storage, preparation, exploration, information governance, analytics, and information delivery.
Oversee subfunction strategies for delivering information and analytics platforms and solutions to business stakeholders and cross-functional partners.
Own the end-to-end process for information management, analytics, and delivery.
Evaluate industry trends and best practices and integrate them into processes, technology, and strategic plans.
Influence data, information, and application architecture decisions and stay informed about changes to industry standards.
Lead data reporting strategy, identify reporting and analytics opportunities, oversee complex projects, retire reports, and promote advanced self-service capabilities.
Provide strategic insights to senior leaders and key stakeholders to support functional objectives.
Set analytic direction based on business direction, environment, and strategies, and create strategies that influence business and drive change.
Oversee innovation, work prioritization, capacity management, and problem resolution.
Oversee the information delivery experience and associated risks, ensuring teams understand business processes, supporting data and applications, and the presentation of findings and recommendations.
Pursue opportunities to use advanced data delivery and business solution techniques to address business issues.
Ensure business risks are identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.
Develop and execute marketing data and analytics strategies aligned with business growth, customer acquisition, retention, and profitability objectives.
Establish measurement frameworks and KPIs connecting marketing activity to business and financial outcomes.
Lead development and adoption of predictive analytics, machine learning, and AI capabilities for marketing decision-making and customer engagement.
Build, develop, and retain high-performing analytics teams; establish operating models and prioritize analytical work.

Benefits

Comprehensive medical, dental, and vision plans.
401(k).
Pension.
Life insurance.
Parental benefits.
Adoption assistance.
Paid time off, including paid holidays.
16 paid volunteer hours.
Wellness programs.
Career path planning and continuing education.
Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors.