Director, Brand Partnerships

Lionsgate•Santa Monica, CA

1d•$130,000 - $140,000•Onsite

About The Position

The Director, Brand Partnerships will lead the development and execution of revenue-generating brand integrations and sponsorships across Lionsgate’s portfolio of digital platform channels and original content initiatives. This role is responsible for creating innovative, scalable branded content opportunities that align advertiser objectives with Lionsgate’s content strategy and audience engagement goals across digital, social, and emerging platforms. The Director will work cross-functionally with creative, production, digital, and sales teams, while serving as a key client-facing partner to build, execute, and grow long-term brand relationships.

Requirements

5-7 years of experience in branded content, partnerships, ad sales, or integrated marketing within media, entertainment, or digital platforms
Proven ability to develop and execute multi-platform brand partnerships and integrations
Strong understanding of digital content ecosystems, including social, streaming, and creator-led platforms
Experience managing cross-functional projects from concept through delivery
Excellent client-facing skills with a track record of building and growing partnerships
Ability to leverage performance data and insights to inform strategy and demonstrate ROI
Strong storytelling and presentation skills, with the ability to translate ideas into compelling client narratives
Highly organized and detail-oriented, with the ability to manage multiple initiatives simultaneously
Proactive, solutions-oriented mindset with strong communication and collaboration skills
Ability to operate effectively in a fast-paced, evolving media environment
Bachelor’s degree or equivalent experience preferred

Responsibilities

Lead the ideation and execution of multi-platform branded partnerships across Lionsgate’s digital channels and original content initiatives
Identify opportunities to integrate brands into digital-first programming, social extensions, and emerging content formats
Develop scalable sponsorship frameworks and repeatable branded content offerings across multiple platforms
Drive full lifecycle execution of branded partnerships—from concept development and pitch through production, launch, and delivery
Collaborate with internal stakeholders to ensure seamless execution aligned with creative vision, brand objectives, and timelines
Oversee integration quality and ensure brand alignment with Lionsgate’s creative standards
Partner closely with content, production, editorial, and digital teams to develop integrated brand opportunities within ongoing and upcoming projects
Collaborate with ad sales and distribution teams to align branded content offerings with broader revenue strategies
Work with legal, finance, and operations teams to support deal structuring and execution
Serve as a primary point of contact for select brand partners and agencies, building and maintaining strong, long-term relationships
Lead client presentations, pitch materials, and partnership proposals
Support renewals and upsell opportunities through proactive relationship management and performance insights
Contribute to the development of digital-first content concepts that are inherently brand-friendly and partnership-ready
Stay ahead of industry trends across OTT, social platforms, and creator-driven ecosystems to inform new opportunities
Collaborate with internal teams to evolve Lionsgate’s branded content capabilities and go-to-market strategies
Implement and oversee performance tracking and post-campaign recaps to demonstrate ROI to partners
Translate insights into actionable recommendations to optimize future partnerships and drive repeat business
Continuously refine measurement frameworks for digital and cross-platform branded content