Digital/Technical Product Manager Lead

USAA•Tampa, FL

4d•$143,320 - $273,930•Hybrid

About The Position

USAA is seeking a Digital/Technical Product Manager to lead the development and ongoing success of digital and technology products for its member loyalty and recognition program. The role shapes product strategy, vision, goals, and roadmaps in alignment with stakeholders, suppliers, and customers, and uses member feedback, behavioral data, and business outcomes to improve program performance and satisfaction. The position defines meaningful moments to recognize across a member’s journey and leads the evolution of recognition experiences to deepen engagement, strengthen emotional connections, and reinforce membership value. It partners across business, technology, analytics, design, marketing, and operations to deliver capabilities that benefit both members and USAA. The Product Manager independently identifies opportunities through research, market intelligence, and data; translates needs and other inputs into product initiatives; and guides complex products from idea through validation and delivery. The role builds and defends business cases, measures performance against KPIs and KRIs, communicates complex concepts to diverse audiences and senior leaders, applies industry practices, manages ambiguity and dependencies, mentors team members, and ensures risks are managed in accordance with policy and procedures. The work environment is flexible but requires being in the office four days per week. The position may be based in San Antonio or Plano, Texas; Phoenix, Arizona; Colorado Springs, Colorado; Charlotte, North Carolina; or Tampa, Florida. Relocation assistance is not available. USAA does not provide visa sponsorship for this role.

Requirements

Bachelor’s degree, or four years of relevant education and/or experience.
Eight years of Digital/Technology Product Management experience, including experience in Strategy/Planning, Innovation, User Experience, Process Engineering, Analytics, and/or Research/Testing; or an advanced degree and six years of such Product Management experience.
Comprehensive knowledge of technology and digital products, emerging technology platforms, applications, data analysis, and research techniques and standards.
Demonstrated ability to develop, influence, present, and communicate highly complex business, digital, or technology concepts to cross-functional teams, non-technical users, and senior leadership.

Nice To Haves

Proven success developing, implementing, and managing digital experiences and services, with a portfolio demonstrating end-to-end ownership.
Extensive experience developing business cases that articulate project value, strategic alignment, and financial projections to secure support and resources.
Ability to define, implement, and refine product development processes and strategies for efficient execution, agile adaptation, and consistent delivery of high-quality digital products.
Strong understanding of risk management throughout the digital product lifecycle, including identifying and mitigating risks and ensuring compliance with regulations, security standards, and industry best practices.
Ability to influence and align internal and external partners and encourage their engagement in strategic initiatives.
Ability to lead and collaborate across engineering, design, marketing, legal, and business teams.
Understanding of UI/UX design principles and best practices, including providing feedback on design concepts, championing user-centered design, and supporting intuitive and seamless experiences.
U.S. military experience through direct service or as a military spouse/domestic partner, with understanding of USAA’s members and their needs.

Responsibilities

Develop product strategy, vision, goals, and roadmaps for the loyalty and recognition program, aligned across products, stakeholders, suppliers, and customers.
Define which moments in members’ journeys to recognize and how to deliver meaningful, personalized recognition.
Lead the vision, roadmap, and evolution of recognition experiences to deepen engagement and reinforce membership value.
Use member feedback, behavioral data, and business outcomes to assess program effectiveness and drive continuous improvements.
Use digital and technology research, business and market intelligence, and data-driven insights to identify opportunities, propose solutions, maintain roadmaps, and improve performance.
Translate customer needs and other inputs into product initiatives, including requirements, epics, and features, and drive execution strategy.
Lead complex, integrated product opportunities from idea through market validation in collaboration with business, UX, technology, operations, marketing, and other stakeholders and subject-matter experts.
Develop, quantify, and defend product investments through business cases and hypotheses, communicating product value propositions.
Analyze and report product performance against KPIs and KRIs using data-driven problem-solving; share best practices with team members.
Guide teams in generating insights to identify improvement opportunities and follow through to ensure applicable improvements are implemented.
Prepare compelling communications and presentations for diverse audiences, including senior leadership, and facilitate product definition, concept, and collaboration sessions.
Coordinate discovery, development, delivery, and validation activities and mitigate risks and dependencies.
Conduct internal and external research and situational analysis, applying industry best practices and trends to improve product effectiveness.
Manage ambiguity, influence stakeholders to consider the broader context, and create clarity, solutions, and execution plans.
Maintain and apply expert knowledge of business, technology, UX, relevant experiences and processes, and product management.
Guide and mentor team members, serve as an escalation point, and ensure issues are resolved.
Ensure risks associated with business activities are identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.