Digital Production Designer

JENNY BIRDToronto, ON
$60,000 - $70,000Onsite

About The Position

We are looking for a Digital Production Designer to own the design and production of our email channel, ecommerce assets, and digital collateral. This is a high-volume, high-impact role, email is one of our most important revenue channels, and this person will be the engine that keeps it running at a premium level. You are a meticulous, fast-moving designer with strong email design experience, comfort in Klaviyo, and the ability to manage a large volume of assets with consistency and care. You thrive on production excellence and take pride in making everything look right down to the pixel.

Requirements

  • 3 years of experience in digital design, email design, or production design within a consumer brand or agency
  • Strong experience designing and building emails in Klaviyo or a comparable ESP
  • Proficiency in Adobe Photoshop and Illustrator (required); InDesign an asset
  • Meticulous attention to detail — you catch errors others miss
  • Ability to manage a high volume of projects simultaneously and hit deadlines without compromising quality
  • Comfortable working with AI image generation tools
  • Experience with asset management and maintaining organized file systems
  • A strong eye for on-brand design, even within a templated/production context
  • Must be eligible to work in Canada

Nice To Haves

  • Experience at a DTC ecommerce brand — you understand how email drives revenue
  • You work fast and clean — your files are organized, your exports are right the first time
  • You understand the nuance of jewelry or fashion photography and what makes an asset feel elevated

Responsibilities

  • Design and build weekly marketing emails end-to-end: concept, layout, asset sourcing, export, Klaviyo build, QA, and revisions
  • Take direction from the CRM team and utilize your creative eye to blend performance with on-brand creative.
  • Source product imagery and UGC assets; AI-generate supporting visuals as needed
  • Create banners, graphics, and supporting assets for every send
  • Design and build automated email flows in Klaviyo; update and maintain existing flows
  • Perform QA testing across desktop and mobile before every send
  • Maintain and update email campaigns and flows— banners, footers, image swaps, layout adjustments
  • Design and build monthly 'New Around Here' wholesale newsletters
  • Design monthly and quarterly wholesale newsletter creative (layout and graphics, based on copy direction)
  • Format, export, and prepare all wholesale email assets
  • Create elevated line sheets, trade invitations, postcards, and QR code materials
  • Prepare retailer asset packages for partners including Revolve and Nordstrom — resized and formatted to spec
  • Design wholesale presentations for seasonal and trade moments
  • Design banner assets for any wholesale marketing buys
  • Crop and format imagery for PDPs across all product pages
  • Maintain consistent image standards across the ecommerce site
  • Receive retouching briefs and coordinate with external retouchers
  • Review retouched files, manage revision feedback, and ensure final assets meet brand standards and are not overly retouched
  • Adjust image colours as needed (gold to silver conversions, etc.)
  • AI-generate supporting imagery where needed across digital channels
  • Organize and label new photography assets in internal folder systems
  • Maintain DAM (digital asset management)
  • Fulfill asset requests from internal teams — PR, HR, social, packaging, archived assets
  • Export and resize logos, product images, and brand assets for various uses and partner specs
  • Design and export static ad creative across Meta, Google Display, and Pinterest from briefs provided by the ads team — multiple formats, sizes, and variations per brief
  • Deliver clean, brand-elevated executions that are built to perform: strong product focus, clear hierarchy, and formatted to every platform's technical specs

Benefits

  • 3-weeks vacation + 3 floating days + Summer Fridays (we close the office early at 1 pm!)
  • Your birthday off!
  • A comprehensive benefits program + flexible health care spending account
  • Parental leave top-up
  • “Birdbills” to use towards JENNY BIRD pieces!
  • Access to Group RRSP Plan
  • Membership to the East Room at 507 King East, Toronto, Ontario
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