Digital Marketing Manager

Qode Media•Toronto, ON

18d•Onsite

About The Position

As a Digital Marketing Account Manager, you are the strategic architect and primary advocate for our clients' digital growth. This is a high-level orchestration role where you bridge the gap between client business goals and technical execution. You will lead a specialized team of experts in SEO, Google Ads, Meta Ads, and Web Development to deliver integrated, high-performance campaigns. You are not just a "messenger"; you are a bilingual translator who can speak "Business ROI" to clients and "Technical Specs" to developers.

Requirements

Understand technical aspects of digital marketing, including how web design choices affect SEO and how landing page load speed impacts Google Ads Quality Score.
Understand Attribution Modeling to explain the value of different marketing channels.
Ability to spot client needs and pitch solutions effectively (Consultative Upselling).
Experience in Integrated Marketing (IMC).
Understanding of UX & Web Design Theory.
Understanding of Search Theory (SEO/SEM).
Ability to keep up with a fast-paced environment.
Ability to work in a team setting.
Contribute to brainstorming, creative direction, and execution of content for client accounts.

Responsibilities

Act as the main point of contact for a portfolio of clients, providing proactive business consulting.
Design cohesive marketing funnels using Meta Ads, Google Ads, SEO, and website optimization.
Manage client expectations regarding growth targets and technical timelines.
Translate client visions into high-quality briefs for SEO specialists, media buyers, and web developers.
Review ad copy, keyword strategies, and website wireframes to ensure alignment with client goals.
Oversee website design and development projects, ensuring optimization for user experience (UX) and search engine performance (SEO).
Use GA4, Looker Studio, and CRM data to explain performance metrics and provide data-backed pivot strategies.
Manage and optimize monthly ad spends across Google and Meta to maximize Return on Ad Spend (ROAS).

Benefits

Great work-life balance with regular daytime hours (Monday to Friday).
Friday company lunches
Gym memberships
Office snacks
Wine Wednesdays
Staff events & outings
Full-time, salaried position
Indoor walk to the Subway (On top of Sheppard Yonge Station)
In-office snacks and beverages
Close walk to many amenities: Whole Foods, Starbucks, Tim Hortons, The Sheppard Centre, LA Fitness, etc.
Newly renovated office space
Competitive salary
Vibrant work environment
Supportive and outgoing workspace