Digital Marketing Intern

The Leading Hotels of the WorldNew York, NY
Hybrid

About The Position

Are you a creative and detail-oriented student or early-career marketer with an interest in digital marketing and Customer Relationship Management? The Leading Hotels of the World is seeking a Digital Marketing/CRM Intern to support the team in enhancing personalization and content automation efforts within Salesforce Marketing Cloud, while also assisting with research and analysis of hotel websites and digital marketing strategies. As the intern you will help organize and maintain foundational data structures, assist with analyzing customer engagement trends, support the execution of personalized content initiatives across email and push channels, and contribute to competitive and industry landscape research related to hotel digital marketing efforts. This is a hands-on learning opportunity for someone looking to gain exposure to CRM strategy, digital marketing operations, and customer engagement initiatives within the hospitality industry. This is a part-time (up to 29 hours per week) position located in New York City from mid-June through September 2026 and requires being in office on Wednesdays and Thursdays with additional remote hours during the week. Compensation: $20.00 per hour

Requirements

  • Recent grad or currently pursuing a degree in Marketing, Communications, Business, or a related field.
  • Eager to learn and develop new skills in CRM, customer engagement, digital marketing, and campaign execution
  • Strong written and verbal communication skills
  • Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint)
  • Detail-oriented with the ability to multitask and prioritize effectively
  • Creative problem-solving skills and the ability to explore and contribute new ideas to enhance marketing campaigns.
  • Ability to build strong relationships with team members
  • Ability to represent/demonstrate LHW performance drivers

Nice To Haves

  • Interest in digital marketing and Customer Relationship Management
  • Interest in the hospitality industry

Responsibilities

  • Support the development of CRM personalization initiatives across email and push channels
  • Assist in organizing and structuring content data, including hotels, collections, and campaign themes
  • Analyze customer engagement data to identify trends and opportunities for optimization
  • Contribute to building frameworks for content tagging and recommendation logic
  • Support content automation efforts using tools such as Cloudinary and Contentful
  • Assist in developing reports and dashboards to measure campaign and content performance
  • Help document processes and best practices for CRM workflows and personalization strategies
  • Collaborate with cross-functional teams to support ongoing CRM projects and initiatives
  • Support Digital Marketing Solutions Team with member hotel website auditing & best practice compilation

Benefits

  • Practical Experience: Get hands-on experience supporting real marketing campaigns and projects.
  • Professional Training: Receive guided training on CRM, e-mail, and digital marketing best practices and tools.
  • Exposure to Marketing Strategy: Learn how an omni-channel guest experience strategy is developed and executed within a global luxury brand.
  • Mentorship & Career Growth: Gain insights from experienced marketing professionals and explore potential career paths in CRM and Digital Marketing.
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