Digital Marketing Intern
VA Ear Nose Throat Associates•Richmond, VA
•Onsite
About The Position
The Part-Time Marketing Assistant will support the development and execution of Virginia ENT’s digital marketing strategy, with a primary focus on social media growth, content creation, and brand visibility. This role will help modernize the practice’s online presence and increase patient engagement through consistent, high-quality content.
Requirements
- Currently pursuing or recently completed a degree in marketing, communications, business, media studies, and/or healthcare administration.
- Strong, motivated self-starter who can work collaboratively with a team but also independently.
Nice To Haves
- Educational content (procedures, FAQ’s, recovery expectations)
- Physician and staff spotlights
- Patient journey insights (HIPAA-compliant)
- Testimonials and social proof
- ‘Day in the life’ and culture content
- Seasonal and community-focused posts
Responsibilities
- Develop and maintain a weekly social media content calendar.
- Create and publish content across Instagram (primary) and TikTok (secondary).
- Produce short-form video content (Reels/TikTok) in collaboration with Physicians and staff.
- Manage day-to-day engagement (comments, messages, interactions).
- Track and analyze performance metrics using platform analytics tools.
- Provide weekly performance reports and optimization recommendations.
- Ensure all content is HIPAA-compliant and aligned with brand standards.
- Work with Office Managers to review and address Google reviews in a timely, professional, HIPAA-compliant manner.
- Partner with Operations and Front Desk/Clinical staff to encourage review generation.
- Track and report on review trends and patient feedback themes.
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What This Job Offers
Job Type
Part-time
Career Level
Intern
Education Level
Associate degree
