Digital Marketing Director

Meketa Investment Group • Denver, CO

2d

About The Position

Meketa Capital is seeking a Digital Marketing Director to support a private markets asset manager. The role combines marketing operations, campaign planning and management, and hands-on creative execution. Reporting directly to the Head of Marketing, the Director will administer the marketing automation platform, collaborate on content and collateral design—including AI-assisted production—and coordinate the accurate, timely quarterly production of fund fact sheets, pitch books, and board books.

The position calls for a self-starter who is intellectually curious, comfortable working across a range of marketing activities, and interested in developing deeper marketing technology and AI skills. Meketa Capital focuses on expanding access to private market investments for RIAs and other advisors and is a subsidiary of Meketa Investment Group. The company describes its environment as inclusive, supportive of professional growth, and respectful of work-life balance.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 4–8 years of marketing experience, including some exposure to marketing operations, campaign execution, or content production.
• Self-starter with a strong growth mindset and enthusiasm for learning new tools and systems.
• Strong attention to detail, particularly for investor-facing and board-facing materials where accuracy matters.
• Excellent written communication skills.
• Organizational discipline to manage multiple concurrent projects and deadlines.
• Comfort with ambiguity and a fast-paced, resource-constrained environment, with willingness to figure things out rather than wait for direction.
• Familiarity with HubSpot or a comparable marketing automation platform, or strong eagerness to learn one.
• Familiarity with AI tools for content and design production, such as Claude, or eagerness to learn them.
• Working knowledge of Adobe Creative Suite, particularly InDesign, or interest in developing those skills.

Nice To Haves

• Interest in or familiarity with private markets, RIAs, or regulated financial services marketing.
• Exposure to video or audio editing tools such as Descript.

Responsibilities

• Partner with the Head of Marketing to develop print, digital, and video marketing collateral, pitch materials, and thought leadership pieces.
• Use Claude and other AI tools to create or improve flyers, brochures, web pages, and social graphics in line with brand guidelines and messaging direction.
• Design and produce event materials, including signage, printed collateral, and promotional and follow-up campaigns.
• Identify opportunities to strengthen the brand identity and reinforce the company’s private markets positioning.
• Translate marketing strategy into segmented, targeted campaigns.
• Build and send HubSpot email campaigns, including template design, list selection, and pre-send quality assurance.
• Monitor campaign and social performance data and recommend improvements to messaging, timing, and targeting.
• Maintain and execute the marketing content calendar across email and social channels.
• Update and optimize website pages and content in HubSpot CMS.
• Manage social media scheduling, posting, and day-to-day engagement.
• Support periodic design refreshes of the website and marketing collateral.
• Produce and maintain quarterly fact sheets, pitch books, and board books for fund vehicles using content and narrative direction from the Head of Marketing.
• Maintain version control, data accuracy, and formatting consistency across quarterly production cycles.
• Identify ways to automate or streamline quarterly production using HubSpot, AI tools, and other available technology.
• Route materials through compliance review and track approvals to keep quarterly production on schedule.
• Administer the HubSpot marketing platform, including forms, workflows, email templates, and list segmentation.
• Develop working proficiency in Adobe Creative Suite, particularly InDesign, for collateral production.
• Learn and use web-based video and podcast editing tools such as Descript to support content initiatives.
• Use Claude and other AI tools in day-to-day content and design production.
• Evaluate new marketing and AI tools and recommend opportunities to improve workflows.

What This Job Offers

• Job Type: Full-time
• Career Level: Director