Digital Marketing Coordinator

Indiana State Police•Indianapolis, IN

11d•Onsite

About The Position

To serve as a video, audio, web-based, and photographic production specialist with the Indiana State Police, whose primary responsibilities are to capture video, take photographs, create recruit flyers and brochures, oversee agency multi-media presence on the internet, and create video productions for use by the agency for external and internal use.

Requirements

Must be a high school graduate or equivalent G.E.D.
Broad understanding of audio, video, and web-based productions.
Broad-based knowledge of computer-based audio and video editing software.
Minimum of 60 college credits in a related field and/or a minimum of two years practical job-related experience.
Must be able to travel and possess a valid driver’s license.
Ability to maintain confidentiality of projects and work output.
Must have advanced knowledge of web-based video hosting services.
Must be able to operate video and photographic equipment.
Must be able to mix and edit sound for audio, video, and web-based productions.
Must be able to stage, produce, compile, and edit video productions.
Willing to work on deadlines with some projects requiring same day deadlines.
Willingness to manage multiple projects and collaborate with ISP Recruiters and PIOs over the entire State of Indiana.
Able to work both independently with little oversight as well as in a team setting.
Must be able to successfully pass a background investigation.

Nice To Haves

Knowledge of YouTube, Instagram, Facebook, Twitter, and other emerging platforms.

Responsibilities

Take official photographs and video recordings at special events
Produce and edit agency promotional and recruiting videos for broadcast on a multiplatform format.
Maintain an extensive knowledge of theory and practice of audio, web-based, photographic, and video production practices.
Maintain and monitor agency video productions posted on third-party websites.
Content creation on all the Indiana State Police social media platforms.
Creation of a centralized ISP digital brand for distribution on social media platforms.
Expand content creation on existing social media recruiting campaigns.
Collaborate with Hiring and Recruiting Coordinators to create content that aligns with ISP’s brand and historical tradition of Courage, Commitment, and Character to the citizens of Indiana.
Develop strategies to respond to social media conversations and questions regarding ISP sworn and professional staff employment opportunities and other newsworthy events.
Analyze metrics on social media platforms that offer story engagement.
Understand current social media trends and align ISP content creation with those trends.
Assist the 13 District PIOs with content creation and distribution on social media platforms consistent with the ISP brand.
Maintain all camera, lighting, video, audio, and computer equipment assigned by the Department; perform weekly functional checks, periodic troubleshooting, and minor maintenance on that equipment; locate and maintain relationships with reasonably priced component equipment repair facilities.
Coordinate, manage, and maintain all aspects of video and online productions.
Remain current on the latest production techniques, trends, and developments in the video, web-based, and audio industry through continued training, trade publications, conferences, and seminars.
Act as an agency advisor on the production of videos and web productions.
Edit and enhance photographs, audio, and video productions as required.
Post, monitor, and maintain agency presence on third-party video and photographic websites.
Perform other duties and essential functions as assigned.