Digital Experience Specialist- EnlivenHealth

Omnicell • Fort Worth, TX

5d

About The Position

EnlivenHealth is seeking a Digital Experience Specialist to work on a team managing a large, strategic segment of its clients. As part of the Customer Experience team, this role helps create and execute successful digital experiences for independent pharmacies and the GPOs/PSAOs they work with. The specialist aims to make each customer-journey touchpoint effective and engaging, improve customer utilization and satisfaction, and build customer loyalty and growth.

In coordination with the Digital Team, the specialist develops an understanding of customers in the independent pharmacy and GPO/PSAO segment, their target demographics, and the digital experiences customers and prospects want. The specialist uses these insights to develop and execute a personalized digital strategy that can be deployed at scale.

Requirements

• BA or BS in communications, public relations, journalism, business, or marketing.
• One year of experience working in customer engagement.
• A track record of performance.
• Relationship-management skills and the ability to communicate with relevant stakeholders, including customers, clients, and other employees.
• Performance-analysis skills to interpret analytics and data.
• Basic computer skills and proficiency in Microsoft Office, Google Docs, and spreadsheets.
• Metrics-driven approach and experience implementing and tracking KPIs.

Nice To Haves

• Prior experience in a marketing or customer-management function.
• Experience in independent pharmacy operations.

Responsibilities

• Work with the Digital Experience Team to develop and execute the organization’s customer digital engagement transformation efforts.
• Evaluate current utilization and the customer journey, identify critical interactions, and develop plans to improve them.
• Use customer feedback, data, and analytics to identify insights and improve the overall digital experience.
• Create an ecommerce strategy and other digital sales strategies.
• Work with the digital marketing team to align key messages, goals, and the overall experience.
• Evaluate customer purchase trends over the short and long term and assess the impact of economic situations.
• Analyze customer behavior on current products.
• Manage and assess the customer life cycle and digital experience life cycle.
• Monitor customer interactions for insights and data.
• Manage customer relationships and work with customer success managers and sales.

What This Job Offers

• Job Type: Full-time