Digital Engagement Lead

Partnership for Large Election JurisdictionsWashington, DC
$91,983 - $109,906Remote

About The Position

The Digital Engagement Lead (DEL) manages PLEJ’s digital presence, visual storytelling, email marketing, social media, website content, and digital production. Reporting to the Senior Director of Communications and Digital Engagement, this role helps ensure that PLEJ’s communications are visually compelling, accessible, timely, professional, and effective across digital channels. This position serves as PLEJ’s in-house digital communications and creative production lead. The person in this role should be able to design high-quality visual materials, manage digital platforms, produce social media and email content, maintain website updates, support digital campaigns, and package complex information in ways that are clear and engaging. The DEL works closely with the Communications and Member Engagement Teams to convert strategy, member insights, public education materials, reports, toolkits, and rapid-response resources into effective digital products. This role is essential to strengthening PLEJ’s direct-to-audience communications, expanding the reach of member expertise, and making election administration content more understandable and accessible to members, partners, media, and public audiences.

Requirements

  • 5+ years of experience in digital communications, graphic design, marketing, visual communications, social media, web content management, or related work.
  • Strong graphic design skills and proven ability to create polished, professional, accessible visual materials.
  • Experience developing and managing social media content for an organization, nonprofit, or similar entity.
  • Experience managing email marketing platforms such as Mailchimp or similar tools.
  • Experience managing website content and publishing digital materials.
  • Strong writing, editing, proofreading, and content production skills.
  • Ability to manage multiple deadlines and produce high-quality work in a fast-paced environment.
  • Strong attention to detail and commitment to accuracy, accessibility, brand consistency, and user experience.
  • Candidates must be legally authorized to work in the United States at the time of hire.

Nice To Haves

  • Experience with Canva, Adobe Creative Suite, Apple Creative Studio, Figma, WordPress, Loomly, Google Analytics, Mailchimp, or similar tools.
  • Experience producing reports, toolkits, infographics, presentations, short videos, or multimedia explainers.
  • Familiarity with accessibility standards and plain-language digital content practices.
  • Experience using analytics to improve digital engagement and audience growth.
  • Experience supporting digital communications for events, public education efforts, or member organizations.
  • Experience in elections, public administration, civic engagement, nonprofit, or public interest comms.

Responsibilities

  • Manage PLEJ’s digital communications channels (e.g. website, email marketing, social media, member portals).
  • Develop and maintain digital content calendars in coordination with communications and program teams.
  • Publish timely content across PLEJ’s digital platforms accurately, accessibly, consistently, and brand aligned.
  • Support audience growth and engagement across email, web, social media, and emerging digital channels.
  • Help identify opportunities to use digital platforms to elevate member expertise, share practical resources, and strengthen public understanding of election administration.
  • Design high-quality graphics, infographics, reports, toolkits, templates, presentations, social media assets, event materials, and digital publications.
  • Develop and maintain PLEJ’s brand guidelines and reusable templates for consistent, accessible, and professional design across reports, toolkits, presentations, social media, newsletters, events, and resources.
  • Translate complex election administration topics into clear, visual, accessible content.
  • Maintain and help evolve PLEJ’s visual identity, design standards, templates, and brand assets.
  • Create visual products to support member engagement, public education, media, funder, and partners.
  • Ensure all materials are polished, professional, accessible, and aligned with PLEJ’s nonpartisan voice.
  • Manage PLEJ’s email marketing platform, including Mailchimp or similar tools.
  • Build, format, test, send, and analyze newsletters, announcements, invitations, updates, and other campaigns.
  • Maintain email lists, audience segmentation, templates, and quality-control processes.
  • Track open rates, click rates, audience growth, and engagement trends.
  • Recommend improvements to email content, timing, segmentation, and design based on performance data.
  • Manage routine website updates, content publishing, landing pages, resource libraries, event pages, and digital content organization.
  • Coordinate with staff/vendors on website functionality, accessibility, improvements, and maintenance.
  • Ensure website content is current, user-friendly, accessible, and aligned with organizational priorities.
  • Support the development of digital resource hubs, member-facing materials, and public-facing explainers.
  • Help optimize content for search, usability, accessibility, and audience engagement.
  • Manage PLEJ’s social media presence and help develop platform-specific content strategies.
  • Draft, design, schedule, and monitor social media posts across relevant platforms.
  • Produce short-form visual content, including recaps, explainers, event highlights, and other digital assets.
  • Monitor engagement and identify opportunities to improve reach, clarity, and audience connection.
  • Coordinate with leadership to ensure social media content supports broader narrative, media, member, and organizational priorities.
  • Track and report digital performance across web, email, and social media.
  • Develop regular dashboards or summaries that help understand reach, engagement, and audience behavior.
  • Use analytics to recommend improvements to content, design, distribution, and audience strategy.
  • Test formats, subject lines, graphics, posting times, and other variables to improve performance.
  • Help ensure digital engagement efforts are measurable, strategic, and aligned with PLEJ’s mission/growth.
  • Work closely with communications, member engagement, program, resilience, and operations teams.
  • Support digital and design needs for programming, briefings, reports, fundraising, and partner engagement.
  • Coordinate with vendors, or contractors on digital, design, web, video, or production projects as assigned.
  • Contribute to a culture of professionalism, accessibility, creativity, nonpartisanship, and service.
  • Support broader organizational efforts and collaborate across teams to meet evolving priorities, including taking on additional responsibilities as needed that contribute to PLEJ’s mission and impact.

Benefits

  • Fully covered medical, dental, vision, short-term and long-term disability, and term life insurance premiums for the employee
  • Unlimited PTO
  • 14 observed holidays and generous holiday schedule
  • 401(k) retirement plan
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