Digital Engagement Strategist III

PEOPLE TECHNOLOGY AND PROCESSES LLCArlington, VA
Onsite

About The Position

The Digital Engagement Strategist III will align all digital engagement activities with the organization's broader mission to inform, educate, and inspire. This role involves creating and managing compelling content, actively managing social media platforms, utilizing data analytics for strategy refinement, increasing website traffic, and elevating the organization's profile as a leader in science and technology.

Requirements

  • A bachelor's degree from a fully accredited institution in a field of study (such as communications or journalism) and at least ten (10) years of experience as a communicator or writer in support of various unique, specialized organizational goals.
  • A screenshot sample of previously published material in support of a past social media campaign, which shall be attached to resume.
  • Thorough familiarity and proficiency in the use of commercial software packages such as Adobe InDesign Suite.
  • Working knowledge of video streaming.
  • Proficiency in the use of Site Corp Content Management System or similar content management software, Web Management software, Google Analytics, Google Tag Manager and various metadata management.
  • Expert understanding and extensive hands-on experience with account creation, manipulation, execution and leading information and influencer campaigns on social media platforms such as Facebook, Twitter, YouTube, Instagram, Facebook, Flickr, and other emerging forms of digital and social media.
  • Excellent professional writing skills and verbal communications skills.
  • Demonstrated competence representing organizations of departmental, national and international interests via multimedia and face-to-face venues, such as print, broadcast and exhibit formats.
  • Ability to convey meaningful messages related to the organizational mission of scientific research, technology discovery and invention that leads to transition of the acquisition community.

Nice To Haves

  • The requirement for a bachelor's degree may be waived if the Digital Engagement Strategist III has at least fifteen (15) years of experience as a communicator or writer in support of various unique, specialized organizational goals.

Responsibilities

  • Align all digital engagement activities with the organization's broader mission to inform, educate, and inspire.
  • Create and share compelling, relevant, and educational content to foster a vibrant online community.
  • Actively manage social media platforms including X (formerly Twitter), LinkedIn, Instagram, Facebook, and other emerging social media platforms.
  • Utilize data analytics to measure performance, understand audience behavior, and provide actionable insights to refine digital strategies.
  • Develop and implement strategies to increase traffic to the organization's primary website and other digital properties.
  • Elevate the organization's profile as a leader in science and technology.
  • Support national and international events with digital strategies.
  • Write effectively for online applications.
  • Travel in support of ONR events.
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