Digital Content Producer

Entravision•Paradise, NV
•Onsite

About The Position

The Digital Content Producer is responsible for creating, securing and updating quality text, audio, graphic and video content for designated Entravision interactive properties web, mobile, and video/streaming as well as supporting all company-wide interactive initiatives. Work and coordinate with the Entravision Interactive Team, Local News Directors, News Reporters and Producers, Promotions and Sales as needed and directed. Identify, secure, prepare and update News content Online, Mobile, and Social Network Perform daily updates of sites including, but not limited to: Local news, slideshows, text, audio, video, local organizations, photo galleries, local events, local special categories, and other online content. Monitor and improve KPI (Key Performance Indicators) like uniques, visits, page-views, and average time on site, pages per visit, lower bounce rates, social friends and followers. Online, Mobile and Social. Strong focus on growing traffic, engagement, and Monetization. Keep content focused on relevancy for our viewers. Support branding, marketing and promoting our interactive properties. Assure content is free of errors, typos, and other spelling and grammar mistakes. Avoid broken links, broken images, missing content. Perform other duties as needed, and as directed by your News Director. Maintain a positive attitude towards work. Be viewer focused, striving to provide top-notch value, local information and entertainment to our consumers. Be innovative: Consistently look for opportunities to improve the way we operate through creativity and hard work. Use the system provided for feedback and constantly think on potential improvements to the backend and front end. Be aware of the release of new tools and use them. Pursue individual growth, learning and leadership qualities. Develop a fun, friendly work environment. Create a positive team and family spirit.

Requirements

  • Excellent creative writing and proofreading skills.
  • Ability to write in English and Spanish.
  • Translation skills.
  • Basic graphic design skills.
  • Familiarity with all mainstream social media platforms.
  • Experience using software applications for image, picture/audio/video editing to create online graphics, photo editing & retouching, animations, and other content.
  • Experience working with online video production software like Adobe Premiere/After Effects, Final Cut Pro, Motion, iMovie.
  • Experience working with content within a CMS (Content Management System) environment such as WordPress, Drupal, Joomla, Movable Type, or similar.
  • Basic knowledge of HTML/CSS for creating web content, including experience with HTML Editors.

Responsibilities

  • Create, secure, and update text, audio, graphic, and video content for web, mobile, and video/streaming properties.
  • Coordinate with the Entravision Interactive Team, Local News Directors, News Reporters and Producers, Promotions, and Sales.
  • Identify, secure, prepare, and update news content for online, mobile, and social networks.
  • Perform daily updates of websites including local news, slideshows, text, audio, video, local organizations, photo galleries, local events, and special categories.
  • Monitor and improve Key Performance Indicators (KPIs) such as uniques, visits, page-views, average time on site, pages per visit, bounce rates, social friends, and followers, with a focus on growing traffic, engagement, and monetization.
  • Ensure content is relevant to viewers.
  • Support branding, marketing, and promotion of interactive properties.
  • Ensure content is free of errors, typos, and grammatical mistakes.
  • Avoid broken links, broken images, and missing content.
  • Perform other duties as needed and directed by the News Director.
  • Maintain a positive attitude and be viewer-focused.
  • Be innovative and look for opportunities to improve operations.
  • Provide feedback and suggest improvements for the backend and front end.
  • Be aware of and utilize new tools.
  • Pursue individual growth, learning, and leadership qualities.
  • Develop a fun, friendly work environment and create a positive team and family spirit.
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